Tommy Hilfiger

Tommy Hilfiger founded his label in New York in 1985, building it on American preppy sportswear — nautical stripes, red-white-and-blue, collegiate references. The watches are produced under licence by Movado Group.

They follow the clothing closely: large legible dials, silicone and steel bracelets, and frequent use of the house colour palette. Movements are quartz throughout at the volume end of the range.

These are accessible fashion watches. They are not attempting horological credibility, and their appeal is styling and price rather than mechanics.

1985

Tommy Hilfiger launches his label in New York.

2001

Movado Group begins producing the watch line.

2010

PVH Corp acquires the brand.