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Sekonda 30060 Black IP Black Silicone Strap Watch - W31379
Ref. 30060
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Stepping up in the same colour and case shape
A straightforward dual-time sports watch built around a black IP case and a combined analogue-digital dial — the kind of setup that suits travellers or anyone who needs a second time zone readable at a glance without fumbling through a complication. The white indicators keep the analogue chapter ring legible against the all-black dial, and the orange seconds hand gives an immediate visual fix on the running movement. At 44mm on a silicone strap with a simple buckle, it sits comfortably for active wear and is rated to handle swimming without hesitation.
- Reference
- 30060
- Brand
- Sekonda
- Case size
- 44mm
- Case material
- Black PVD
- Case shape
- Round
- Dial
- Black
- Crystal
- Mineral
- Movement
- Quartz
- Functions
- GMT, Dual display, Digital display
- Water resistance
- 100m
- Bracelet / strap
- Silicone strap
- Strap colour
- Black
- Clasp
- Buckle
- Retailer
- F.Hinds
Learn more about Sekonda
Sekonda was created in 1966, not as a manufacturer but as an export label. The Soviet state watch combine ChasProm needed a name under which to sell its output in the West, and Sekonda became that name — watches built at the First Moscow Watch Factory and the Petrodvorets Watch Factory in Leningrad, arriving in British shops as Sekonda rather than Poljot or Raketa.
That origin explains a curiosity of the vintage market: open a late-1960s Sekonda and you will often find a Poljot movement inside, stamped Made in USSR.
The quartz era changed the arrangement. Cheap, accurate Japanese movements undercut Soviet mechanical production, and after the breakup of the Soviet Union the brand cut its Russian ties entirely, moving manufacturing to Hong Kong in 1993.
What did not change was the position: reliable watches at prices most people do not have to think about. Sekonda had become the leading watch brand in the UK by 1988 and has stayed there, selling over a million watches a year, with Seksy, One and Xpose covering fashion and outdoor styles.
The brand is owned by Time Products, which also owns Accurist and Limit.
- 1966
- Created by ChasProm as an export name for Soviet watches.
- 1988
- Becomes the UK's leading watch brand.
- 1993
- Production moves to Hong Kong after Soviet ties end.
- 2014
- Owner Time Products acquires Accurist.
- 2026
- Sixty years of selling over a million watches a year in Britain.
Also in 6 collections
This watch appears in Back in Stock (4,007), Stainless Steel Watches (2,833), Watches 44mm and Over (810), Watches Under £100 (631), All Black Watches (292) and GMT Watches (208).
Manufacturer’s guarantee
What the specifications mean
Strengths
- 100m water resistance covers swimming and watersports
- Second time zone for travelling
- Sits in the lower half of Sekonda's range as we list it
Worth knowing
- 44mm sits at the larger end
Sekonda 30060 Black IP Black alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | 30060 | W-218HD-3AVEF | 5897 |
|---|---|---|---|
| Price | £28 | £29 | £30 |
| Case size | 44mm | 44.4mm | 47mm |
| Water resistance | 100m | 50m | 100m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Silicone strap | Stainless steel bracelet | Rubber strap |
| This watch |
|
|
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Yes. At 100m it is rated for swimming and snorkelling, though not for diving.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedCheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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