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Emporio Armani AX1477 Blue IP Chronograph Bracelet Watch - W65553
Ref. AX1477
Sits in Emporio Armani’s upper tier here — more premium than three quarters of the Emporio Armani watches we list, which start at £90.
Price range £90 to £359 across 281 Emporio Armani watches in stock.The Bass collection sits at the more architecturally minded end of the Armani Exchange range, and the AX1477 makes its intentions clear from the shape outward: an octagonal case with a matte blue ion-plated finish, accented by polished edges that catch and release light against the surrounding brushed surfaces. The black dial reads as industrial rather than dressy, with sub-dials arranged to track a second time zone — a detail worth noting given that some listings describe this as a chronograph, which it is not. At 10.7mm thick, the profile stays genuinely flat for a 40mm case, and the matched blue bracelet with its fold-over deployant clasp keeps the underside of the wrist clean. Links are removable for sizing, and the whole thing reads as a coherent monochrome object rather than an assembly of parts.
- Reference
- AX1477
- Brand
- Emporio Armani
- Collection
- Bass
- Case size
- 40mm
- Case thickness
- 10.7mm
- Case material
- Blue PVD
- Case shape
- Octagonal
- Dial
- Black
- Crystal
- Mineral
- Movement
- Quartz
- Functions
- Chronograph
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Blue
- Clasp
- Deployant clasp
- Lume
- Luminous
- Retailer
- F.Hinds
Learn more about Emporio Armani
Giorgio Armani launched Emporio Armani in 1981 as a younger, more accessible line beneath the main label. Watches followed under licence, and since 2000 they have been produced by Fossil Group, which holds the manufacturing and distribution rights.
The watches are fashion accessories rather than horological objects, and the house does not claim otherwise. Movements are bought-in quartz and Japanese automatic calibres, cased in designs that follow the clothing line's aesthetic: muted palettes, clean dials, and a preference for restraint over ornament.
That restraint is the appeal. Where much of the licensed-fashion category reaches for size and shine, Emporio Armani generally does not, and the better references in the line are quietly proportioned watches at prices well under the Swiss entry point.
- 1975
- Giorgio Armani founds his fashion house in Milan.
- 1981
- Emporio Armani launches as a diffusion line.
- 2000
- Fossil Group takes over watch production under licence.
Also in 2 collections
This watch appears in Stainless Steel Watches (2,652) and Chronograph Watches (990).
Manufacturer’s guarantee
What the specifications mean
Strengths
- 40mm suits most wrists
- Luminous hands and markers for low light
- One of Emporio Armani's more premium watches
Worth knowing
- 50m suits rain and handwashing, not swimming
Emporio Armani AX1477 Blue IP alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | AX1477 | MK6205 | 1710736 |
|---|---|---|---|
| Price | £199 | £199 | £199 |
| Case size | 40mm | 40mm | 40mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedIs it a men's or women's watch?
Listed as men's, though at 40mm it sits in the range that suits anyone.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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