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Emporio Armani AX2469 Blue Dial Bracelet Watch - W65582
Ref. AX2469
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Stepping up in the same colour and case shape
Part of the Hampton collection from Armani Exchange, this is a dress-casual piece built around presence rather than complication — a wide dial that reads clearly, a bracelet that holds its shape, a date at three o'clock and nothing else to get in the way. At 46mm it commands attention on the wrist, but the 11mm case keeps it flatter than the diameter suggests, which means it clears a shirt cuff more willingly than comparably sized sports watches. The deep navy dial carries a fine texture that gives it some movement under changing light, with applied silver-tone batons that lift cleanly off the surface. Brushed flanks and polished edges on the case and bracelet play off each other well for a watch at this end of the market. The three-link bracelet adjusts by removing links, which requires a pin tool but is a one-time task. The Miyota 2415 running inside is a Citizen-made quartz calibre — unfussy, accurate enough for daily use, and straightforward to service or replace if it ever needs attention years from now.
- Reference
- AX2469
- Brand
- Emporio Armani
- Collection
- Hampton
- Case size
- 46mm
- Case thickness
- 11mm
- Lug width
- 22mm
- Case material
- Stainless steel
- Case shape
- Round
- Dial
- Blue
- Crystal
- Mineral
- Movement
- Quartz
- Calibre
- Miyota 2415
- Functions
- Date
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Silver
- Clasp
- Folding clasp
- Lume
- Luminous
- Retailer
- F.Hinds
Learn more about Emporio Armani
Giorgio Armani launched Emporio Armani in 1981 as a younger, more accessible line beneath the main label. Watches followed under licence, and since 2000 they have been produced by Fossil Group, which holds the manufacturing and distribution rights.
The watches are fashion accessories rather than horological objects, and the house does not claim otherwise. Movements are bought-in quartz and Japanese automatic calibres, cased in designs that follow the clothing line's aesthetic: muted palettes, clean dials, and a preference for restraint over ornament.
That restraint is the appeal. Where much of the licensed-fashion category reaches for size and shine, Emporio Armani generally does not, and the better references in the line are quietly proportioned watches at prices well under the Swiss entry point.
- 1975
- Giorgio Armani founds his fashion house in Milan.
- 1981
- Emporio Armani launches as a diffusion line.
- 2000
- Fossil Group takes over watch production under licence.
Also in 5 collections
This watch appears in the Emporio Armani Hampton range (17), Back in Stock (4,868), Stainless Steel Watches (3,133), Blue Dial Watches (861) and Watches 44mm and Over (802).
Manufacturer’s guarantee
What the specifications mean
Strengths
- Luminous hands and markers for low light
Worth knowing
- 50m suits rain and handwashing, not swimming
- 46mm is a large watch with real presence
Emporio Armani AX2469 Blue Dial Bracelet alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | AX2469 | 1792083 | GS03021/05 |
|---|---|---|---|
| Price | £169 | £169 | £155 |
| Case size | 46mm | 46mm | 46mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Silicone strap | Leather strap |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWhat size strap does it take?
22mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Is it a men's or women's watch?
Listed as men's.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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