Kensington Watches
Audemars Piguet Royal Oak Selfwinding 41mm Stainless Steel

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Audemars Piguet

Audemars Piguet Royal Oak Selfwinding 41mm Stainless Steel

Ref. 15400ST.OO.1220ST.01

Among our 11 Audemars Piguet watchesThis watch£34,000
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Stepping up in Audemars Piguet's range

Price range £17,950 to £120,900 across 11 Audemars Piguet watches in stock.

Gérald Genta drew the original Royal Oak in 1972 as a provocation — a luxury sports watch in steel, with an exposed octagonal bezel bolted down by eight visible screws, priced at a level the industry found absurd for the material. The 15400ST arrived in 2012 as the watch's current proportional statement, stretching the case from 39mm to 41mm while keeping everything else that made the design coherent: the Grande Tapisserie dial stamped in its waffle relief, the white gold applied batons, the integrated bracelet that flows from the case without a visual break. That integration is what shapes how it wears. The rigid first links flare outward from the lugs in a way that adds apparent size, so on the wrist it reads closer to a 43 or 44mm round case — wide enough that the 51.5mm lug-to-lug span asks for a wrist of around 15cm or more. Against that, 9.8mm of case height is genuinely slim and the watch disappears under a cuff with no resistance. The Calibre 3120 is built entirely in-house, running at 3Hz with a full balance bridge and a free-sprung balance for shock resistance. Its 22-carat gold rotor carries the Audemars and Piguet family crests, which is visible through the caseback and typical of the care AP puts into what most owners will rarely see. Bracelet sizing is done by removing or adding screwed links, with half-links available to close the gap that the clasp itself cannot — there is no micro-adjustment, so fitting it well is worth the extra step.

Reference
15400ST.OO.1220ST.01
Brand
Audemars Piguet
Collection
Royal Oak
Case size
41mm
Case thickness
9.8mm
Lug width
26mm
Case material
Stainless steel
Case shape
Octagonal
Dial
Black
Crystal
Sapphire
Bezel
Bidirectional rotating
Movement
Automatic
Calibre
3120
Functions
Date
Water resistance
50m
Bracelet / strap
Stainless steel bracelet
Strap colour
Silver
Clasp
Folding clasp
Lume
Luminous
Condition
Pre-owned
Retailer
Mappin & Webb
Additional specifications
Lug-to-lug
51.5mm
Power reserve
60 hours
Learn more about Audemars Piguet

Jules Louis Audemars and Edward Auguste Piguet, both from the Vallée de Joux, formalised their partnership in 1875. The valley was then the centre of complicated movement work, and the pair spent their early decades supplying calibres to other houses — Tiffany among them — rather than selling under their own name.

The firm remains privately held by descendants of the founding families, an unusual survival in an industry consolidated into three or four groups.

Its defining moment came in 1972, in the depths of the quartz crisis, when Audemars Piguet released the Royal Oak: a steel watch priced above gold ones, with an octagonal bezel, exposed screws, and an integrated bracelet, drawn by Gérald Genta reportedly overnight. It was widely mocked at launch. It created the luxury sports watch category and now underpins the entire company.

The Royal Oak Offshore of 1993 pushed the same design larger and louder, and drew similar early scepticism before becoming a pillar in its own right. The Code 11.59 collection, introduced in 2019, was the house's attempt to prove it could sell something else — a mixed reception commercially, though the movements inside are serious.

Underneath the modern noise, the complication pedigree is intact: minute repeaters, perpetual calendars, and some of the thinnest tourbillon movements built anywhere.

1875
Jules Louis Audemars and Edward Auguste Piguet begin working together.
1881
The firm is registered as Audemars Piguet & Cie.
1972
The Royal Oak launches, inventing the luxury steel sports watch.
1993
The Royal Oak Offshore extends the line.
2019
Code 11.59 debuts as a new collection.

All Audemars Piguet watches

Also in 5 collections

This watch appears in the Audemars Piguet Royal Oak range (11), Back in Stock (4,868), Stainless Steel Watches (3,133), Automatic Watches (1,750) and Pre-Owned, Ex-Display & Vintage Watches (369).

What the specifications mean

A mechanical watch for everyday wear.

Strengths

  • Sapphire crystal, which resists scratching
  • Luminous hands and markers for low light
  • Sits in the lower half of Audemars Piguet's range as we list it

Worth knowing

  • 50m suits rain and handwashing, not swimming
Best forEveryday wear
Less suited toSwimming
Also seen with this model (3)

Other versions of this model, not necessarily this exact watch.

  • King Felipe VI of Spain · Audemars Piguet Royal Oak · Spotted · City of Sails · Source
  • Matthew Macfadyen · Audemars Piguet Royal Oak ref. 26331ST · Worn on screen · Succession · Source
  • Prince Michael of Kent · Audemars Piguet Royal Oak · Spotted · Source

Audemars Piguet Royal Oak Selfwinding alternatives

Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.

Royal Oak Selfwinding 41mm Stainless Steel compared with 2 alternatives from other brands
SpecificationThis watchRoyal Oak Selfwinding 41mm Stainless Steel15400ST.OO.1220ST.01RolexDay-Date II218238Patek PhilippeAnnual Calendar 5235G-0015235G-001
Price£34,000£34,950£36,950
Case size41mm41mm40.5mm
Water resistance50m100m30m
MovementAutomaticAutomaticAutomatic
StrapStainless steel braceletStainless steel braceletLeather strap
Power reserve60 hours48 hours48 hours
This watch
  • Rated deeper
  • Rated shallower

Your new watch

Frequently asked questions, and things you should know about this watch

Can I swim with it?

Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.

Water resistance explained

Will the glass scratch?

Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.

Sapphire, mineral and acrylic compared

Does it need a battery?

No. It is automatic — the motion of your wrist winds it, and there is no cell to replace.

Quartz, automatic and solar compared

How long does it run for when it's not worn?

About 60 hours fully wound — enough to survive a night off the wrist, but not a full weekend.

What size strap does it take?

26mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.

Will it fit my wrist?

Lug-to-lug is 51.5mm, which suits wrists from roughly 17.5cm (7 inches) upward.

Lug-to-lug decides fit more than case diameter does.

How to size a watch to your wrist

Is it a men's or women's watch?

Listed as men's.

Cheapest place to buy

Mappin & Webb is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.

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