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Baume & Mercier Riviera 33mm Ladies Watch Rose
Ref. BMM0A10810
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Stepping up in Baume & Mercier's range
The Riviera has carried its twelve-sided bezel since 1973, and this 2025 summer release keeps that dodecagonal shape — held by four visible screws — while adding something quieter underneath it. The dial is finished with a sunray satin in what Baume & Mercier call argent chaud, a warm silver that reads differently as the light shifts, and beneath the Roman numerals and riveted indexes there is a transparent transfer of waves and mountains that only becomes legible at certain angles. The numerals, hands and indexes are all rose gold-plated in 5N, which pulls the whole dial towards warmth without turning it into something overtly dressy. At 33mm the watch sits neatly without disappearing, and the integrated three-row bracelet — alternating polished and satin-finished links — flows from the case rather than being attached to it. The bracelet swaps without tools via Baume & Mercier's Fast Strap system, which is genuinely useful at this size where a strap change can alter the character of the watch entirely. The Ronda 714 Li inside runs for ten years on a single battery, meaning the watch will not ask anything of its owner for a long stretch.
- Reference
- BMM0A10810
- Brand
- Baume & Mercier
- Collection
- Riviera
- Case size
- 33mm
- Case thickness
- 9.22mm
- Case material
- Stainless steel
- Case shape
- Octagonal
- Dial
- Silver
- Crystal
- Sapphire
- Movement
- Quartz
- Calibre
- Ronda 714 Li
- Functions
- Date
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Silver
- Clasp
- Folding clasp
- Lume
- Luminous
- Retailer
- Mappin & Webb
Learn more about Baume & Mercier
The Baume brothers opened a watchmaking business in Les Bois in the Swiss Jura in 1830, and built a substantial export operation through a London office. The company won significant honours at nineteenth-century observatory trials, including a record for a chronograph tourbillon at Kew that stood for years.
The modern company dates from 1918, when William Baume partnered with Paul Mercier in Geneva. Mercier brought design sensibility, and the house's Art Deco pieces of the 1920s — shaped cases, jewelled dials, and the Phi emblem representing the golden ratio — established a decorative direction it has largely kept.
Baume & Mercier was among the founding members of the Geneva Seal system and produced complications including minute repeaters and perpetual calendars in its earlier decades.
Its modern position is deliberately accessible: classical Swiss watchmaking at prices below the group's luxury tier, with the Clifton, Riviera, and Hampton collections covering round dress watches, integrated-bracelet sports watches, and rectangular Art Deco shapes respectively. The Riviera, introduced in 1973, was among the first steel luxury sports watches with an integrated bracelet, arriving a year after the Royal Oak.
The house has been part of Richemont since the group's formation, and produces around two hundred thousand watches annually.
- 1830
- The Baume brothers begin watchmaking in Les Bois.
- 1892
- A Kew observatory record is set with a chronograph tourbillon.
- 1918
- William Baume and Paul Mercier partner in Geneva.
- 1973
- The twelve-sided Riviera launches.
Also in 6 collections
This watch appears in the Baume & Mercier Riviera range (14), Stainless Steel Watches (2,624), Back in Stock (1,916), Watches Under 37mm (1,363), Women's Watches (1,251) and Silver Dial Watches (600).
What the specifications mean
Strengths
- 33mm wears small and slips under any cuff
- Sapphire crystal, which resists scratching
- Luminous hands and markers for low light
- Sits in the lower half of Baume & Mercier's range as we list it
Worth knowing
- 50m suits rain and handwashing, not swimming
Baume & Mercier Riviera alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | BMM0A10810 | MWW06A000778 | L23863877 |
|---|---|---|---|
| Price | £1,650 | £1,699 | £1,500 |
| Case size | 33mm | 33mm | 34mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Will the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Does it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Is it a men's or women's watch?
Listed as women's.
Cheapest place to buy
Mappin & Webb is the only UK retailer we track stocking this reference new, at £1,650. There is nothing to compare it against today.
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