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Burberry BU9754 The City Rose Gold-Tone Ladies Watch
Ref. BU9754
Sits in Burberry’s upper tier here — more premium than three quarters of the Burberry watches we list, which start at £149.
Price range £149 to £382 across 50 Burberry watches in stock.A 38mm rose gold PVD-plated stainless steel case houses a brown dial with the Burberry check pattern worked into the design. The sapphire crystal carries an anti-reflective coating, and the case runs to a trim 8–10mm in thickness. Chronograph sub-dials sit alongside a date window, with luminous accents aiding legibility in low light. The 20mm rose gold PVD bracelet fastens with a push-button deployment clasp, keeping the tone consistent throughout. Water resistance is rated to 50 metres.
- Reference
- BU9754
- Brand
- Burberry
- Collection
- The City
- Case size
- 38mm
- Case thickness
- 8mm
- Lug width
- 20mm
- Case material
- Rose gold PVD
- Case shape
- Round
- Dial
- Brown
- Crystal
- Sapphire
- Movement
- Quartz
- Functions
- Chronograph, Date
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Rose gold
- Clasp
- Deployant clasp
- Lume
- Luminous
- Retailer
- WATCH & WATCH
Learn more about Burberry
Thomas Burberry opened a draper's shop in Basingstoke in 1856 and invented gabardine in 1879 — a breathable weatherproof fabric that clothed Antarctic expeditions and British officers in the trenches. The trench coat is his.
The watches are produced under licence and carry the house check on dials and straps, with Swiss quartz and automatic movements in generally restrained cases.
Among licensed fashion watches these are on the quieter end, drawing on the brand's genuine British heritage rather than on ornament.
- 1856
- Thomas Burberry opens his shop in Basingstoke.
- 1879
- Gabardine is invented.
- 1914
- The trench coat is developed for British officers.
Also in 6 collections
This watch appears in the Burberry The City range (7), Back in Stock (4,338), Women's Watches (1,574), Chronograph Watches (1,209), Rose Gold Watches (269) and Brown Dial Watches (97).
What the specifications mean
Strengths
- 38mm suits most wrists
- 8mm is unusually slim for a 38mm case
- Sapphire crystal, which resists scratching
- Luminous hands and markers for low light
- One of Burberry's more premium watches
Worth knowing
- 50m suits rain and handwashing, not swimming
Burberry BU9754 The City Rose alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification |  BU9754 | GS08013/01 | MK4920 |
|---|---|---|---|
| Price | £189 | £189 | £179 |
| Case size | 38mm | 38mm | 38mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Leather strap | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWhat size strap does it take?
20mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Is it a men's or women's watch?
Listed as women's, though at 38mm it sits in the range that suits anyone.
Cheapest place to buy
WATCH & WATCH is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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