Kensington Watches
Chopard Happy Sport The First 33mm Stainless Steel 278610-3001

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Chopard

Chopard Happy Sport The First 33mm Stainless Steel 278610-3001

Ref. 278610-3001

The Happy Sport began in 1993 as something genuinely unusual: a sports-adjacent watch that placed seven loose diamonds between the dial and the crystal, free to drift and tumble with the wearer's movement. Chopard called that first piece a revolution in women's watchmaking, and this reference, labelled "The First," is a direct modern return to that original proposition rather than a development of it. The guilloché silver dial beneath those floating stones has a quiet depth that flat photography does not fully convey, and the single blue cabochon sapphire set into the crown is the kind of detail that reads as considered rather than decorative. The pebble-link bracelet is worth noting separately from the clasp: the individual links are shaped and jointed to move together with an almost textile suppleness, which at 33mm makes the watch sit against the wrist rather than across it. The 09.01-C movement was developed entirely in-house and runs at 3.5 Hz with a 42-hour reserve — compact for an automatic, properly finished, and built to the same tolerances Chopard applies to its larger complications. For a watch whose reputation has always rested on its visual character, the decision to put a movement of this standard beneath it says something about how seriously Chopard takes the case.

Reference
278610-3001
Brand
Chopard
Case size
33mm
Case thickness
10.95mm
Case material
Stainless steel
Case shape
Round
Dial
Silver
Crystal
Sapphire
Movement
Automatic
Calibre
Chopard 09.01-C
Water resistance
30m
Bracelet / strap
Stainless steel bracelet
Strap colour
Silver
Clasp
Folding clasp
Lume
Luminous
Condition
Pre-owned
Retailer
Mappin & Webb
Additional specifications
Power reserve
42 hours
Learn more about Chopard

Louis-Ulysse Chopard founded a workshop in Sonvilier in the Jura in 1860, building pocket watches that sold well in Eastern Europe and Russia. The family ran it for three generations before the line ran out of successors, and in 1963 the company was sold to Karl Scheufele III, a Pforzheim jeweller.

The Scheufele family still owns it, and their dual background explains the house's character: Chopard is unusual in being both a serious watchmaker and a serious jeweller, with in-house capability in gem-setting and gold-working alongside movement production.

The Happy Diamonds concept of 1976 — loose stones rotating freely between two sapphire crystals — became the commercial engine of the jewellery side and remains instantly identifiable.

On the watch side, the L.U.C collection launched in 1996 with the calibre 1.96, a micro-rotor automatic that announced Chopard as a genuine manufacture rather than a fashion house buying movements. L.U.C watches have since collected Geneva Seal and COSC certifications and produced tourbillons, perpetual calendars, and minute repeaters made in Fleurier.

Chopard has timed the Mille Miglia since 1988, giving it a motorsport line with real provenance, and in 2018 moved its entire gold supply to ethically certified sources — the first major house to do so across all production.

1860
Louis-Ulysse Chopard founds the workshop in Sonvilier.
1963
Karl Scheufele III acquires the company.
1976
Happy Diamonds introduces free-moving stones.
1988
Chopard begins timing the Mille Miglia.
1996
The L.U.C 1.96 establishes in-house movement production.

All Chopard watches

Also in 6 collections

This watch appears in Stainless Steel Watches (2,762), Watches Under 37mm (1,479), Women's Watches (1,406), Automatic Watches (1,400), Sports Watches (687) and Silver Dial Watches (619).

What the specifications mean

A mechanical watch for everyday wear.

Strengths

  • 33mm wears small and slips under any cuff
  • Sapphire crystal, which resists scratching
  • Luminous hands and markers for low light

Worth knowing

  • 30m means keeping it away from water
Best forSmall wristsEveryday wear
Less suited toWater

Compare alternatives

Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.

Happy Sport The First 33mm Stainless Steel 278610-3001 compared with 2 alternatives from other brands
SpecificationThis watchHappy Sport The First 33mm Stainless Steel 278610-3001278610-3001ZenithElite Ultra Thin 33MM Stainless Steel16.2310.692/81.C706OmegaConstellation Co-Axial Master Chronometer Small Seconds 34mm Automatic Ladies WatchO13120342063001
Price£7,050£4,295£9,850
Case size33mm33mm34mm
Water resistance30m30m50m
MovementAutomaticAutomaticAutomatic
StrapStainless steel braceletLeather strapMesh bracelet
Power reserve42 hours50 hours55 hours
This watch
  • Costs less
  • Costs more
  • Rated deeper

Your new watch

Frequently asked questions, and things you should know about this watch

Can I swim with it?

No. At 30m it will survive rain and handwashing, but not submersion of any kind.

Will the glass scratch?

Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.

Does it need a battery?

No. It is automatic — the motion of your wrist winds it, and there is no cell to replace.

How long does it run for when it's not worn?

About 42 hours fully wound — enough to survive a night off the wrist, but not a full weekend.

Is it a men's or women's watch?

Listed as women's.

Cheapest place to buy

Mappin & Webb at £7,050, pre-owned. No UK retailer we track lists this reference new.

Is this available new?

Not from the UK retailers we track. This reference is listed as pre-owned only, at £7,050 from Mappin & Webb. A pre-owned watch has been worn, and is normally sold under the retailer’s own warranty rather than the manufacturer’s.

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