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Rotary LS08011/04 Ultra Slim Black Leather Strap Watch - W64165
Ref. LS08011/04
Sits in Rotary’s upper tier here — more premium than three quarters of the Rotary watches we list, which start at £76.
Price range £76 to £259 across 146 Rotary watches in stock.At 5.7mm, this sits genuinely flat on the wrist — slim enough that a shirt cuff passes over it without catching, which is the practical case for the Ultra Slim line in a formal wardrobe. The 27mm case keeps it close to vintage dress-watch proportions, suited to a narrow wrist or to anyone who finds the current fashion for oversized dials beside the point at a dinner table. The brown dial against a two-tone case is an understated pairing, and the faceted case catches light at the angles a guilloche dial will too, so the two elements read as deliberate rather than accidental.
- Reference
- LS08011/04
- Brand
- Rotary
- Collection
- Ultra Slim
- Case size
- 27mm
- Case material
- Two-tone
- Case shape
- Round
- Dial
- Brown
- Crystal
- Sapphire
- Movement
- Quartz
- Water resistance
- 30m
- Bracelet / strap
- Leather strap
- Strap colour
- Black
- Retailer
- F.Hinds
Learn more about Rotary
Moise Dreyfuss started Rotary in La Chaux-de-Fonds in 1895. Within a generation his sons Georges and Sylvain had opened a London office and begun exporting to Britain, which turned out to be the decision that defined the company: Britain became, and remains, Rotary's most important market.
The winged wheel logo arrived in 1925 and has barely changed since. It became familiar enough in British high streets that the brand is widely taken for British, despite the Swiss origin.
Rotary supplied watches to the British Army, and the wartime and post-war association gave it a foothold in a market where an affordable, dependable Swiss watch was exactly what most buyers wanted.
The family held the company for over a century, making it for a long time the oldest family-owned Swiss watchmaker still trading. Ownership passed to Hong Kong's Citychamp in 2014, and in February 2025 to the UK's Peers Hardy Group.
The modern range sits at the accessible end — quartz and automatic dress watches, divers and chronographs, with the Henley, Windsor and Legacy lines carrying the collection.
- 1895
- Founded in La Chaux-de-Fonds by Moise Dreyfuss.
- 1920s
- Georges and Sylvain Dreyfuss begin exporting to Britain.
- 1925
- The winged wheel logo is introduced.
- 2014
- Acquired by Citychamp after more than a century in family hands.
- 2025
- Bought by the UK's Peers Hardy Group.
Also in 5 collections
This watch appears in Watches Under 37mm (1,656), Women's Watches (1,575), Leather Strap Watches (970), Dress Watches (477) and Brown Dial Watches (92).
Manufacturer’s guarantee
What the specifications mean
Strengths
- 27mm wears small and slips under any cuff
- Sapphire crystal, which resists scratching
- One of Rotary's more premium watches
Worth knowing
- 30m means keeping it away from water
Compare alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | LS08011/04 | 1782877 | 1540179 |
|---|---|---|---|
| Price | £189 | £179 | £179 |
| Case size | 27mm | 27mm | 27mm |
| Water resistance | 30m | 30m | 30m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Leather strap | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Will the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Does it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Is it a men's or women's watch?
Listed as women's.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference new, at £189. There is nothing to compare it against today.
Who are F.Hinds?
F.Hinds has been run by the same family since 1856 and is now in its fifth generation, with more than 115 shops across England and Wales. They are a member of the Responsible Jewellery Council and an Authorised Diamond Dealer.
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