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Sekonda 30171 Black Track Smartwatch - W31424
Ref. 30171
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Stepping up in the same dial colour
Sekonda's entry point into fitness tracking, the 30171 keeps things straightforward: a 26mm rectangular case that sits lightly on smaller wrists, a touchscreen that responds to taps rather than button presses, and up to ten days between charges — a meaningful gap in a category where nightly charging has become a tiresome norm. The silicone strap swaps out on quick-release bars, so the band can be changed without tools, and the companion app extends the on-wrist data into sleep analysis, SpO2 readings and eight sport modes. It pairs to both Android and iOS, and handles the small daily utilities — weather, music controls, a phone finder — that make a device like this genuinely useful rather than merely worn.
- Reference
- 30171
- Brand
- Sekonda
- Case size
- 26mm
- Lug width
- 16mm
- Case material
- Resin
- Dial
- Black
- Functions
- Countdown timer, Step counter, Heart rate, Digital display
- Water resistance
- Not water resistant
- Bracelet / strap
- Silicone strap
- Strap colour
- Black
- Retailer
- F.Hinds
Additional specifications
- Strap
- Interchangeable
Learn more about Sekonda
Sekonda was created in 1966, not as a manufacturer but as an export label. The Soviet state watch combine ChasProm needed a name under which to sell its output in the West, and Sekonda became that name — watches built at the First Moscow Watch Factory and the Petrodvorets Watch Factory in Leningrad, arriving in British shops as Sekonda rather than Poljot or Raketa.
That origin explains a curiosity of the vintage market: open a late-1960s Sekonda and you will often find a Poljot movement inside, stamped Made in USSR.
The quartz era changed the arrangement. Cheap, accurate Japanese movements undercut Soviet mechanical production, and after the breakup of the Soviet Union the brand cut its Russian ties entirely, moving manufacturing to Hong Kong in 1993.
What did not change was the position: reliable watches at prices most people do not have to think about. Sekonda had become the leading watch brand in the UK by 1988 and has stayed there, selling over a million watches a year, with Seksy, One and Xpose covering fashion and outdoor styles.
The brand is owned by Time Products, which also owns Accurist and Limit.
- 1966
- Created by ChasProm as an export name for Soviet watches.
- 1988
- Becomes the UK's leading watch brand.
- 1993
- Production moves to Hong Kong after Soviet ties end.
- 2014
- Owner Time Products acquires Accurist.
- 2026
- Sixty years of selling over a million watches a year in Britain.
Also in 4 collections
This watch appears in Back in Stock (4,154), Watches Under 37mm (1,522), Watches Under £100 (570) and All Black Watches (302).
Manufacturer’s guarantee
Sekonda 30171 Black Track Smartwatch alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | 30171 | RRX04HX9 | RA53-2228-SET |
|---|---|---|---|
| Price | £40 | £45 | £45 |
| Case size | 26mm | 26mm | 25mm |
| Water resistance | Not water resistant | 30m | 67m |
| Movement | — | Automatic | Quartz |
| Strap | Silicone strap | Stainless steel bracelet | Silicone strap |
| This watch |
|
|
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. This watch carries no water resistance rating — keep it dry, and take it off before washing your hands.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedWhat size strap does it take?
16mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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