Brand
Seiko
Est. 1881 · Tokyo, Japan
A century of Japanese watchmaking spanning quartz pioneers to in-house Spring Drive.
Half cost less than £360, and a quarter less than £299.
Learn more about SeikoShow less
Kintaro Hattori opened a watch and clock shop in Tokyo in 1881, aged twenty-one, and began manufacturing under the name Seikosha — roughly, house of exquisite workmanship — in 1892. The Seiko name appeared on watches from 1924.
The company's significance is that it broke the Swiss monopoly twice. First on precision: Seiko was appointed official timekeeper of the 1964 Tokyo Olympics and built the quartz chronometers and printing timers to do it, and in the 1960s its movements placed highly at the Neuchâtel and Geneva observatory trials against the best Swiss houses.
Then on technology. On Christmas Day 1969 Seiko released the Astron, the world's first quartz wristwatch, accurate to five seconds a month where mechanical watches managed that per day. The consequences for Switzerland were catastrophic — employment in the Swiss industry fell by roughly two-thirds over the following decade. Seiko deliberately did not enforce its quartz patents, allowing the technology to spread.
The same year it produced the 6139, among the first automatic chronographs, and it has since introduced Kinetic, Spring Drive — a hybrid regulating a mechanical mainspring electronically, giving a perfectly gliding seconds hand — and its own dive and field lines.
Seiko remains fully vertically integrated, making its own hairsprings, quartz crystals, and even the Zaratsu-polished cases, at price points from under a hundred pounds upward.
Seiko holds 203 models, from £110 to £3,550. Half cost less than £360, and a quarter less than £299. 143 of 203 are automatic. 55 are stocked by more than one retailer, giving 280 offers in total. Prices are checked nightly against the retailers’ own feeds.
- 1881
- Kintaro Hattori opens his Tokyo shop.
- 1924
- The first watches carry the Seiko name.
- 1964
- Official timekeeper of the Tokyo Olympics.
- 1969
- The Astron becomes the first quartz wristwatch.
- 1999
- Spring Drive enters production.
261 watches

Seiko
SSC771P1 Solar Chronograph Bracelet Watch - W25157
£299

Seiko
SUP429P1 Solar Stone Set Blue Leather Strap Watch - W78126
£125

Seiko
SUR314P1 Gold Plated Bracelet Watch - W24161
£185

Seiko
SUR369P1 Titanium Bracelet Watch - W25566
£189

Seiko
SUR371P1 Titanium Blue Dial Bracelet Watch - W25211
£239

Seiko
SUR375P1 Titanium Bracelet Watch - W24127
£320

Seiko
SUR385P2 Stone Set Blue Leather Strap Watch - W7868
£110

Seiko
SUR507P1 Sport Bracelet Watch - W25409
£168

Seiko
SUR525P1 Stainless Steel Bracelet Watch - W24167
£189

Seiko
SUR529P1 Stainless Steel Bracelet Watch - W7893
£147

Seiko
SUR553P1 Stainless Steel Bracelet Watch - W24168
£290

Seiko
SUR557P1 Stainless Steel Bracelet Watch - W24169
£199

Seiko
SUR558P1 Two Tone Bracelet Watch - W24170
£199

Seiko
SUR599P1 Blue Dial Bracelet Watch - W78139
£219

Seiko
SUR604P1 Two Tone Diamond Set Bracelet Watch - W78140
£349

Seiko
SUR615P1 Diamond Set Bracelet Watch - W78141
£325

Seiko
SUR633P1 White Dial Bracelet Watch - W7873
£126

Seiko
SWR083P1 Stainless Steel Bracelet Watch - W78103
£300

Seiko
SWR087P1 Two Tone Bracelet Watch - W7889
£330

Seiko
SWR091P1 Crystal Set Bracelet Watch - W78116
£330

Seiko
SWR104P1 Black Leather Strap Watch - W25526
£260

Seiko
Turtle Automatic Divers 200M Mens Watch
£390

Seiko
Zen Garden - Kyoto Cherry Blossom 41.5mm Watch
£500

Seiko
5 Sports 'Champagne Flieger' Suit Style
£260

Seiko
5 Sports GMT SSK046K1 Men's Watch – 42.5mm Yellow Dial Stainless Steel
£399

Seiko
5 Sports SRE023K1 SNXS 'Double Cream' Bracelet Watch - W25534
£330

Seiko
5 Sports SRPC61J1 Men's Watch – 45mm Black Dial Stainless Steel
£339

Seiko
5 Sports SRPC65J1 Men's Watch – 44mm Green Dial Stainless Steel
£339

Seiko
5 Sports SRPD55K3 Men's Watch – 42.5mm Black Dial Nylon
£299

Seiko
5 Sports SRPD63k1 Automatic Bracelet Watch - W25116
£240

Seiko
5 Sports SRPD69K1 Men's Watch – 42.5mm Red Dial Stainless Steel
£319

Seiko
5 Sports SRPD83K1 Men's Watch – 42.5mm Black Dial Nylon
£299

Seiko
5 Sports SRPE65K1 Men's Watch – 40.0mm Green Dial Nylon
£279

Seiko
5 Sports SRPK65K1 Men's Watch – 42.5mm Blue Dial Stainless Steel
£309

Seiko
5 Sports SRPK67K1 'Checker Flag' Special Edition Men's Automatic Watch
£309

Seiko
5 Sports SRPK69 Men's Watch – 42.5mm Blue Dial Nylon
£299

Seiko
5 Sports SRPK71 U.S. Special Creation Automatic Men's Watch – 42.5mm Black and Red Striped Dial
£309

Seiko
5 Sports SRPK73 Men's Watch – 42.5mm Silver Dial Nylon
£299

Seiko
5 Sports SSK017K1 Men's Watch – 42.5mm Yellow Dial Stainless Steel
£399

Seiko
5 Sports SSK019 Men's Watch – 42.5mm Gray Dial Stainless Steel
£399

Seiko
5 Sports SSK029K1 Men's Watch – 42.5mm Blue Dial Stainless Steel
£399

Seiko
5 Sports SSK031K1 Men's Watch – 42.5mm Red Dial Stainless Steel
£399

Seiko
5 Sports SSK036K1 Men's Watch – 42.5mm Black Dial Leather
£399

Seiko
5 Sports SSK043K1 Men's Watch – 42.5mm Salmon Dial Stainless Steel
£399

Seiko
Astron GPS Solar ‘Spiral Galaxy’ Limited Edition 41mm Mens Watch Blue
£1,680

Seiko
Cocktail Mockingbird 40.5mm Mens Watch
£380

Seiko
Coutura SRWZ27 Chronograph Bracelet Watch - W25315
£279

Seiko
Diver's 1968 300M Heritage GMT 42mm Mens Watch Pacific Green
£1,700

Seiko
'Japanese Zen Gardens' in Fern Green 41.8mm Mens Watch Limited Edition
£500

Seiko
King Seiko KSK 'Charcoal Suit' 38.3mm Mens Watch Grey
£1,350

Seiko
King Seiko KSK 'Olive Suede' 38.3mm Mens Watch Green
£1,440

Seiko
Presage Classic Series 'Sensaicha' 40mm Mens Watch Grey - Green
£675

Seiko
Presage Classic Series x Tradman’s Bonsai Limited Edition 38mm Mens Watch in Matsuba-iro green
£1,250

Seiko
Presage Cocktail Time 33.5mm Ladies Watch Blue
£360

Seiko
Presage Cocktail Time Crushed Ice Emerald Mist 38mm Mens Watch Blue
£430

Seiko
Presage Cocktail Time SRPE17J1 Men's Watch – 40.5mm Grey Dial Stainless Steel
£389

Seiko
Presage SRPM06J1 'Springtime' Automatic Watch - Limited Edition - W78144
£540



