Brand
Seiko
Est. 1881 · Tokyo, Japan
A century of Japanese watchmaking spanning quartz pioneers to in-house Spring Drive.
Half cost less than £360, and a quarter less than £299.
Learn more about SeikoShow less
Kintaro Hattori opened a watch and clock shop in Tokyo in 1881, aged twenty-one, and began manufacturing under the name Seikosha — roughly, house of exquisite workmanship — in 1892. The Seiko name appeared on watches from 1924.
The company's significance is that it broke the Swiss monopoly twice. First on precision: Seiko was appointed official timekeeper of the 1964 Tokyo Olympics and built the quartz chronometers and printing timers to do it, and in the 1960s its movements placed highly at the Neuchâtel and Geneva observatory trials against the best Swiss houses.
Then on technology. On Christmas Day 1969 Seiko released the Astron, the world's first quartz wristwatch, accurate to five seconds a month where mechanical watches managed that per day. The consequences for Switzerland were catastrophic — employment in the Swiss industry fell by roughly two-thirds over the following decade. Seiko deliberately did not enforce its quartz patents, allowing the technology to spread.
The same year it produced the 6139, among the first automatic chronographs, and it has since introduced Kinetic, Spring Drive — a hybrid regulating a mechanical mainspring electronically, giving a perfectly gliding seconds hand — and its own dive and field lines.
Seiko remains fully vertically integrated, making its own hairsprings, quartz crystals, and even the Zaratsu-polished cases, at price points from under a hundred pounds upward.
Seiko holds 203 models, from £110 to £3,550. Half cost less than £360, and a quarter less than £299. 143 of 203 are automatic. 55 are stocked by more than one retailer, giving 280 offers in total. Prices are checked nightly against the retailers’ own feeds.
- 1881
- Kintaro Hattori opens his Tokyo shop.
- 1924
- The first watches carry the Seiko name.
- 1964
- Official timekeeper of the Tokyo Olympics.
- 1969
- The Astron becomes the first quartz wristwatch.
- 1999
- Spring Drive enters production.
261 watches

Seiko
Presage SSK009J1 Men's Watch – 40.8mm Blue Dial Stainless Steel
£499

Seiko
Presage SSK013J1 Men's Watch – 40.8mm Brown Dial Leather
£499

Seiko
Presage Style60's SSK015J1 Men's Watch – 40.8mm White Dial Leather
£499

Seiko
Prospex 1965 Heritage Diver's PADI Special Edition 40mm Mens Watch Green
£1,050

Seiko
Prospex 1965 Revival Diver's 3-day 300m in Scuba Blue
£1,250

Seiko
Prospex Divers GMT 'Marine Green' 42mm Mens Watch - 1968 Modern Re-interpretation
£1,400

Seiko
Prospex Speedtimer 'Pogue' Solar Chronograph 1969 Re-interpretation 41.5mm Mens Watch Yellow
£530

Seiko
Prospex SSC813P1 Speedtimer Bracelet Watch - W24139
£640

Seiko
SMGG17P1 Digital Quartz Bracelet Watch - W25545
£336

Seiko
SMGG21P1 Digital Quartz Bracelet Watch - W25547
£336

Seiko
SNE525P1 Stainless Steel Solar Bracelet Watch - W25122
£175

Seiko
Solar Diver's 41mm Mens Bracelet Watch Black Dial
£500

Seiko
Speedtimer Go Large Solar Chronograph 41.5mm Mens Watch Blue
£660

Seiko
SRZ553P1 Classique Bracelet Watch - W78112
£370

Seiko
SSB423P1 Chronograph Black Nylon Strap Watch - W25463
£215

Seiko
SUR353P1 Blue Dial Bracelet Watch - W78151
£133

Seiko
SUR377P1 Titanium Two Tone Bracelet Watch - W25212
£249

Seiko
SUR459P1 Stainless Steel Bracelet Watch - W24123
£175

Seiko
SUR575P1 Stainless Steel Bracelet Watch - W78110
£169

Seiko
SUR578P1 Two Tone Bracelet Watch - W78111
£199

Seiko
SWR110P1 Brown Leather Strap Watch - W78138
£260
