
Tap the image to enlarge

Emporio Armani AX2877 Lexon White Silicone Strap Watch - EXCLUSIVE - W65570
Ref. AX2877
See more premium optionsHide
Stepping up in the same colour and case shape
A|X sits at the casual, youth-oriented end of the Armani stable — this is the label that trades in clean, wearable design rather than horological ambition, and the AX2877 makes no attempt to be anything else. The 42mm resin case keeps the whole thing light on the wrist, and the all-white palette — case, strap, bezel — gives the dial's silver face and baton indices a stark, uncluttered read. The silicone strap is comfortable for everyday wear and adjusts with a simple pin-buckle in the conventional way, so fitting is straightforward.
- Reference
- AX2877
- Brand
- Emporio Armani
- Collection
- Lexon
- Case size
- 42mm
- Lug width
- 20mm
- Case material
- Resin
- Case shape
- Round
- Dial
- Silver
- Crystal
- Mineral
- Movement
- Quartz
- Functions
- Chronograph, Date
- Water resistance
- 50m
- Bracelet / strap
- Silicone strap
- Strap colour
- White
- Clasp
- Buckle
- Lume
- Luminous
- Retailer
- F.Hinds
Learn more about Emporio Armani
Giorgio Armani launched Emporio Armani in 1981 as a younger, more accessible line beneath the main label. Watches followed under licence, and since 2000 they have been produced by Fossil Group, which holds the manufacturing and distribution rights.
The watches are fashion accessories rather than horological objects, and the house does not claim otherwise. Movements are bought-in quartz and Japanese automatic calibres, cased in designs that follow the clothing line's aesthetic: muted palettes, clean dials, and a preference for restraint over ornament.
That restraint is the appeal. Where much of the licensed-fashion category reaches for size and shine, Emporio Armani generally does not, and the better references in the line are quietly proportioned watches at prices well under the Swiss entry point.
- 1975
- Giorgio Armani founds his fashion house in Milan.
- 1981
- Emporio Armani launches as a diffusion line.
- 2000
- Fossil Group takes over watch production under licence.
Also in 4 collections
This watch appears in Back in Stock (4,868), Chronograph Watches (1,199), Silver Dial Watches (715) and Watches Under £100 (661).
Manufacturer’s guarantee
What the specifications mean
Strengths
- Luminous hands and markers for low light
- Sits in the lower half of Emporio Armani's range as we list it
Worth knowing
- 50m suits rain and handwashing, not swimming
Emporio Armani AX2877 Lexon White Silicone alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | AX2877 | GW0575G1 | RGS10093/04 |
|---|---|---|---|
| Price | £99 | £99 | £100 |
| Case size | 42mm | 42mm | 42mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Silicone strap | Stainless steel bracelet | Leather strap |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWhat size strap does it take?
20mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Is it a men's or women's watch?
Listed as men's.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
More Emporio Armani watches like the AX2877 Lexon White Silicone
In stock, and close on style and price















