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Armani Exchange AX4700 Bracelet Watch - W65564
Ref. AX4700
The Aria collection sits at the casual-formal end of Armani Exchange's range, and this piece makes its priorities clear from the proportions alone. At 16mm across the case and 6mm thick, the rectangular head barely registers above the wrist — it reads more as a bracelet with a dial than as a watch in the conventional sense, which is precisely the register it is aimed at. The integrated steel bracelet reinforces that reading. The case and links form a single unbroken line around the wrist, and the deployant clasp keeps the underside clean. Links can be removed to fit the bracelet properly, which matters more here than on most watches because the whole effect depends on it sitting flush.
- Reference
- AX4700
- Brand
- Armani Exchange
- Collection
- Aria
- Case size
- 34mm
- Case thickness
- 6mm
- Case material
- Stainless steel
- Case shape
- Rectangular
- Dial
- Silver
- Crystal
- Sapphire
- Movement
- Quartz
- Water resistance
- 30m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Silver
- Clasp
- Deployant clasp
- Lume
- Luminous
- Retailer
- F.Hinds
Additional specifications
- Lug-to-lug
- 34mm
- Warranty
- 2 years
Learn more about Armani Exchange
Giorgio Armani launched A|X Armani Exchange in the United States in 1991, positioned below Emporio Armani as the group's most accessible line. Where the parent label drew on Milanese tailoring, Armani Exchange took its cues from street style and club culture, and priced itself accordingly.
Ownership took years to settle. A joint venture with Como Holdings was formed in 2005 to accelerate the line's growth, with Armani initially holding a minority stake. He bought a further quarter in 2008 and the remainder in 2014, bringing the brand fully in-house. In 2017 Armani Jeans was folded into it, consolidating the group's casual offering under one name.
The watches are made under licence by Fossil Group, the same manufacturer behind the Emporio Armani line, and they sit at a similar price point. The styling is the difference. Armani Exchange runs larger, brighter and more heavily branded than its sibling, with visible logos and bolder case treatments, which is the point rather than an oversight.
- 1991
- A|X Armani Exchange launches in the United States.
- 2005
- Presidio Holdings joint venture formed to expand the line.
- 2014
- Giorgio Armani takes full ownership of the brand.
- 2017
- Armani Jeans is folded into Armani Exchange.
No longer listed
No retailer we track is currently selling this reference. The specifications below are kept for reference, and the page returns to normal if it is listed again.
What the specifications mean
Strengths
- 34mm wears small and slips under any cuff
- 34mm lug-to-lug keeps the 34mm case wearable
- Sapphire crystal, which resists scratching
- Luminous hands and markers for low light
Worth knowing
- 30m means keeping it away from water
Armani Exchange AX4700 Bracelet alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | AX4700 | AX4700 | 1782722 |
|---|---|---|---|
| Price | £149 | £149 | £150 |
| Case size | 34mm | 34mm | 34mm |
| Water resistance | 30m | 30m | 30m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Water resistance explainedWill the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWill it fit my wrist?
Lug-to-lug is 34mm, which suits wrists from roughly 15cm (6 inches) upward.
Lug-to-lug decides fit more than case diameter does.
How to size a watch to your wristIs it a men's or women's watch?
Listed as women's, though at 34mm it sits in the range that suits anyone.
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