Kensington Watches
Emporio Armani AX7168SET Watch And Interchangeable Straps Set - W65502

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Emporio Armani

Emporio Armani AX7168SET Watch And Interchangeable Straps Set - W65502

Ref. AX7168SET

Among our 399 Emporio Armani watchesThis watch£109
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Stepping up in the same colour and case shape

Price range £90 to £359 across 399 Emporio Armani watches in stock.

At 5mm thick, this sits in a category of its own among dressed-down streetwear watches — flush against the wrist rather than sitting above it, and narrow enough to disappear beneath a cuff without a thought. The all-black round case and matching dial strip the face back to the essentials, which suits the Armani Exchange Dale collection's leaning toward clean, urban dressing. The set includes a second strap in navy denim alongside the native black leather, so the watch reads differently depending on how it is worn — the leather pulls it toward something more composed, the denim toward something more casual. Both fasten with a standard tang buckle and swap without tools.

Reference
AX7168SET
Brand
Emporio Armani
Collection
Dale
Case size
40mm
Case thickness
5mm
Lug width
20mm
Case material
Stainless steel
Case shape
Round
Dial
Black
Crystal
Mineral
Movement
Quartz
Functions
Date
Water resistance
30m
Bracelet / strap
Leather strap
Strap colour
Black
Clasp
Buckle
Lume
Luminous
Retailer
F.Hinds
Additional specifications
Strap
Interchangeable
Supplied as
Gift set
Learn more about Emporio Armani

Giorgio Armani launched Emporio Armani in 1981 as a younger, more accessible line beneath the main label. Watches followed under licence, and since 2000 they have been produced by Fossil Group, which holds the manufacturing and distribution rights.

The watches are fashion accessories rather than horological objects, and the house does not claim otherwise. Movements are bought-in quartz and Japanese automatic calibres, cased in designs that follow the clothing line's aesthetic: muted palettes, clean dials, and a preference for restraint over ornament.

That restraint is the appeal. Where much of the licensed-fashion category reaches for size and shine, Emporio Armani generally does not, and the better references in the line are quietly proportioned watches at prices well under the Swiss entry point.

1975
Giorgio Armani founds his fashion house in Milan.
1981
Emporio Armani launches as a diffusion line.
2000
Fossil Group takes over watch production under licence.

All Emporio Armani watches

Also in 4 collections

This watch appears in Stainless Steel Watches (3,531), Leather Strap Watches (1,168), Dress Watches (602) and All Black Watches (355).

Manufacturer’s guarantee

What the specifications mean

A slim watch on leather, made for wearing with a shirt.

Strengths

  • 40mm suits most wrists
  • 5mm is unusually slim for a 40mm case
  • Luminous hands and markers for low light
  • Sits in the lower half of Emporio Armani's range as we list it

Worth knowing

  • 30m means keeping it away from water
Best forEveryday wearDress wearFormal wear
Less suited toWater

Emporio Armani AX7168SET alternatives

Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.

AX7168SET Watch And Interchangeable Straps Set - W65502 compared with 2 alternatives from other brands
SpecificationThis watchAX7168SET Watch And Interchangeable Straps Set - W65502AX7168SETGuessGW0974G1 Chandler Mesh Bracelet Watch - W96399GW0974G1AccuristEveryday Blue Dial Mens Watch74015
Price£109£109£109
Case size40mm40mm40mm
Water resistance30m30m50m
MovementQuartzQuartzQuartz
StrapLeather strapMesh braceletStainless steel bracelet
This watchClosely matched
  • Rated deeper

Your new watch

Frequently asked questions, and things you should know about this watch

Can I swim with it?

No. At 30m it will survive rain and handwashing, but not submersion of any kind.

Water resistance explained

Will the glass scratch?

It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.

Sapphire, mineral and acrylic compared

Does it need a battery?

Yes. It is quartz, so expect a battery change every two to three years at a jeweller.

Quartz, automatic and solar compared

What size strap does it take?

20mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.

Is it a men's or women's watch?

Listed as men's, though at 40mm it sits in the range that suits anyone.

Cheapest place to buy

F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.

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