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Emporio Armani AR0373 Franco Chronograph Men's Watch
Ref. AR0373
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Stepping up in the same colour and case shape
A 43mm stainless steel case in brushed and polished finishes gives this chronograph a clean, considered presence on the wrist. The round case sits at 12mm thick, keeping proportions balanced. Behind the mineral crystal, a textured black dial carries stick hour markers and the chronograph layout, with a dedicated seconds subdial and date display. The stainless steel bracelet in silver tone fastens with a push-button deployment clasp. Quartz movement drives the functions, with water resistance rated to 50 metres.
- Reference
- AR0373
- Brand
- Emporio Armani
- Case size
- 43mm
- Case material
- Stainless steel
- Case shape
- Round
- Dial
- Black
- Crystal
- Mineral
- Movement
- Quartz
- Functions
- Chronograph, Date
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Silver
- Clasp
- Deployant clasp
- Retailer
- WATCH & WATCH
Learn more about Emporio Armani
Giorgio Armani launched Emporio Armani in 1981 as a younger, more accessible line beneath the main label. Watches followed under licence, and since 2000 they have been produced by Fossil Group, which holds the manufacturing and distribution rights.
The watches are fashion accessories rather than horological objects, and the house does not claim otherwise. Movements are bought-in quartz and Japanese automatic calibres, cased in designs that follow the clothing line's aesthetic: muted palettes, clean dials, and a preference for restraint over ornament.
That restraint is the appeal. Where much of the licensed-fashion category reaches for size and shine, Emporio Armani generally does not, and the better references in the line are quietly proportioned watches at prices well under the Swiss entry point.
- 1975
- Giorgio Armani founds his fashion house in Milan.
- 1981
- Emporio Armani launches as a diffusion line.
- 2000
- Fossil Group takes over watch production under licence.
Also in 3 collections
This watch appears in Back in Stock (3,616), Stainless Steel Watches (3,157) and Chronograph Watches (1,205).
Temporarily out of stock
WATCH & WATCH is not currently taking orders for this reference. Last listed as available on 16 September 2026. Stock is checked nightly and this page updates when it returns.
What the specifications mean
Strengths
- Sits in the lower half of Emporio Armani's range as we list it
Worth knowing
- 50m suits rain and handwashing, not swimming
- 43mm sits at the larger end
Emporio Armani AR0373 Franco alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | AR0373 | MK6359 | 1792230 |
|---|---|---|---|
| Price | £139 | £139 | £139 |
| Case size | 43mm | 43mm | 43mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedIs it a men's or women's watch?
Listed as men's.
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