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Longines Master Collection 40mm Automatic Rose Gold Mens Watch
Ref. L28448712
Sits in Longines’s upper tier here — more premium than three quarters of the Longines watches we list, which start at £900.
Price range £900 to £22,850 across 278 Longines watches in stock.The Master Collection arrived in 2005 as Longines's summation of its own classical tradition — dress watches drawing on vintage proportions and finishing rather than chasing contemporary trends. This example, limited to 500 pieces, is built in 18ct pink gold and carries GMT functionality alongside the date, which places it at a particular point in that lineage: a travelling watch in formal clothes. The frosted silver dial is well-suited to the case metal, the 24-hour scale and railroad minute track giving it more visual content than a standard two-hander without disturbing the classical register. Roman numerals and gold-toned hands keep the reading straightforward in any light. The L8844.5 movement visible through the sapphire caseback is built to COSC standards and is among the more capable automatic calibres Longines produces in-house — the GMT complication here is genuinely useful rather than decorative, and the anthracite grey strap with pink gold buckle is a considered pairing that keeps the whole thing from reading as overwrought.
- Reference
- L28448712
- Brand
- Longines
- Collection
- Master Collection
- Case size
- 40mm
- Case material
- Rose gold
- Case shape
- Round
- Dial
- Silver
- Crystal
- Sapphire
- Movement
- Automatic
- Functions
- GMT, Date
- Water resistance
- 30m
- Bracelet / strap
- Leather strap
- Strap colour
- Grey
- Clasp
- Buckle
- Retailer
- Goldsmiths
Additional specifications
- Gem set
- Yes
Learn more about Longines
Auguste Agassiz began trading watches in Saint-Imier in 1832, but the modern company dates from 1860, when his nephew Ernest Francillon built a factory in the meadows beside the Suze — the longines of the local dialect — and consolidated the scattered outworkers of the region under one roof.
Longines registered its winged hourglass in 1889. It is the oldest watch trademark still in continuous use.
The company's identity was built on precision and on timing things in public. It supplied chronographs for the first modern Olympic events it timed in 1896, timed the 1912 Federal Gymnastics Festival with a broken-wire mechanism accurate to a hundredth of a second, and developed the photo-finish camera and the quartz timing devices used across twentieth-century athletics.
Its aviation associations are equally deep. Longines instruments were carried by Charles Lindbergh across the Atlantic in 1927, and the Hour Angle watch, designed to Lindbergh's own specification to simplify longitude calculation, remains in the catalogue. Amelia Earhart and Howard Hughes both navigated by Longines.
The house was among the most decorated at nineteenth-century observatory trials, holding numerous precision records. Since joining the Swatch Group in 1983 it has occupied the accessible-heritage position: exclusive ETA-based movements, archive-driven designs through the Heritage line, and volume that makes it one of the group's most important brands.
- 1860
- Ernest Francillon builds the factory at Les Longines.
- 1889
- The winged hourglass is registered — the oldest watch trademark in use.
- 1912
- Broken-wire timing achieves hundredth-second accuracy.
- 1927
- Lindbergh crosses the Atlantic with Longines instruments.
- 1983
- Becomes part of the Swatch Group.
Also in 7 collections
This watch appears in the Longines Master Collection range (47), Back in Stock (3,460), Automatic Watches (1,573), Leather Strap Watches (854), Silver Dial Watches (577), Dress Watches (462) and GMT Watches (202).
Manufacturer’s guarantee
What the specifications mean
A mechanical watch for everyday wear.
Strengths
- 40mm suits most wrists
- Sapphire crystal, which resists scratching
- Second time zone for travelling
- One of Longines's more premium watches
Worth knowing
- 30m means keeping it away from water
Longines Master Collection alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | L28448712 | O43453412003001 | 103137 |
|---|---|---|---|
| Price | £14,200 | £13,800 | £16,100 |
| Case size | 40mm | 41mm | 40mm |
| Water resistance | 30m | 30m | 30m |
| Movement | Automatic | Automatic | Automatic |
| Strap | Leather strap | Leather strap | Titanium bracelet |
| Power reserve | — | 55 hours | 60 hours |
| This watch | Closely matched |
|
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Water resistance explainedWill the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Sapphire, mineral and acrylic comparedDoes it need a battery?
No. It is automatic — the motion of your wrist winds it, and there is no cell to replace.
Quartz, automatic and solar comparedIs it a men's or women's watch?
Listed as men's, though at 40mm it sits in the range that suits anyone.
Cheapest place to buy
Goldsmiths is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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