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Rotary LB08011/05 Ultra Slim Two Tone Bracelet Watch - W64166
Ref. LB08011/05
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Stepping up in Rotary's range
At 5.7mm, this is genuinely thin — flatter than most dress watches at any size, and the 27mm case reinforces that; the whole thing disappears under a cuff without any adjustment of the sleeve. It is the kind of watch that makes itself felt through its absence of bulk rather than any presence of it. The midnight blue sunray guilloche dial does something particular in changing light: the engine-turned pattern shifts between a quiet texture and a more active depth depending on the angle, while the applied gold indices keep the layout legible without competing. The two-tone bracelet carries that gold and steel contrast from the dial outward, so the watch reads as a considered whole rather than a case dropped onto a generic strap.
- Reference
- LB08011/05
- Brand
- Rotary
- Collection
- Ultra Slim
- Case size
- 27mm
- Case material
- Two-tone
- Case shape
- Round
- Dial
- Blue
- Crystal
- Sapphire
- Movement
- Quartz
- Water resistance
- 30m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Two-tone
- Retailer
- F.Hinds
Learn more about Rotary
Moise Dreyfuss started Rotary in La Chaux-de-Fonds in 1895. Within a generation his sons Georges and Sylvain had opened a London office and begun exporting to Britain, which turned out to be the decision that defined the company: Britain became, and remains, Rotary's most important market.
The winged wheel logo arrived in 1925 and has barely changed since. It became familiar enough in British high streets that the brand is widely taken for British, despite the Swiss origin.
Rotary supplied watches to the British Army, and the wartime and post-war association gave it a foothold in a market where an affordable, dependable Swiss watch was exactly what most buyers wanted.
The family held the company for over a century, making it for a long time the oldest family-owned Swiss watchmaker still trading. Ownership passed to Hong Kong's Citychamp in 2014, and in February 2025 to the UK's Peers Hardy Group.
The modern range sits at the accessible end — quartz and automatic dress watches, divers and chronographs, with the Henley, Windsor and Legacy lines carrying the collection.
- 1895
- Founded in La Chaux-de-Fonds by Moise Dreyfuss.
- 1920s
- Georges and Sylvain Dreyfuss begin exporting to Britain.
- 1925
- The winged wheel logo is introduced.
- 2014
- Acquired by Citychamp after more than a century in family hands.
- 2025
- Bought by the UK's Peers Hardy Group.
Manufacturer’s guarantee
What the specifications mean
Strengths
- 27mm wears small and slips under any cuff
- Sapphire crystal, which resists scratching
Worth knowing
- 30m means keeping it away from water
Compare alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | LB08011/05 | GW0655L2 | AR1714 |
|---|---|---|---|
| Price | £153 | £159 | £139 |
| Case size | 27mm | 27mm | 27mm |
| Water resistance | 30m | 30m | 30m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Leather strap |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Will the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Does it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Is it a men's or women's watch?
Listed as women's.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
Who are F.Hinds?
F.Hinds has been run by the same family since 1856 and is now in its fifth generation, with more than 115 shops across England and Wales. They are a member of the Responsible Jewellery Council and an Authorised Diamond Dealer.
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