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Bulova 96A243 Classic Automatic Stainless Steel Bracelet Watch - W09269
Ref. 96A243
Bulova's Classic range sits at the more accessible end of the brand's automatic line, and the 96A243 makes a clear argument for the category: a 21-jewel self-winding movement presented from both sides, with a cut-out on the dial face showing the balance wheel in motion and a display caseback that opens the full movement to view. The watch earns its "skeleton" designation twice over, which is unusual at this level. The all-silver palette — dial, hands, indices, case and bracelet running as a single unbroken tone — means the movement aperture does most of the visual work. In flat light the dial reads as restrained; at an angle the oscillating balance wheel draws the eye immediately. At 40mm it fits a broad range of wrists without demanding attention, and the deployant clasp makes daily on and off straightforward. The 42-hour power reserve is comfortable for daily wear, though anyone who leaves it on the nightstand over a weekend will need to give it a wind before putting it back on.
- Reference
- 96A243
- Brand
- Bulova
- Case size
- 40mm
- Case material
- Stainless steel
- Case shape
- Round
- Dial
- Silver
- Crystal
- Mineral
- Movement
- Automatic
- Functions
- Skeleton dial
- Water resistance
- 30m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Silver
- Clasp
- Deployant clasp
- Retailer
- F.Hinds
Additional specifications
- Power reserve
- 42 hours
Manufacturer’s guarantee
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Will the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Does it need a battery?
No. It is automatic — the motion of your wrist winds it, and there is no cell to replace.
How long does it run for when it's not worn?
About 42 hours fully wound — enough to survive a night off the wrist, but not a full weekend.
Is it a men's or women's watch?
Listed as men's, though at 40mm it sits in the range that suits anyone.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
Who are F.Hinds?
F.Hinds has been run by the same family since 1856 and is now in its fifth generation, with more than 115 shops across England and Wales. They are a member of the Responsible Jewellery Council and an Authorised Diamond Dealer.
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