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Burberry BU10007 The Classic Stainless Steel Men's Watch
Ref. BU10007
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Stepping up in Burberry's range
The 40mm stainless steel case sits at a comfortable mid-size proportion, paired with a matching silver-tone bracelet that fastens via a push-button butterfly clasp at 20mm lug width. The blue dial carries Burberry's signature check-stamped pattern and is read through a sapphire crystal, with stick indices and silver-tone hands providing clear legibility. A date window sits at three o'clock and a small seconds sub-dial at six. The Swiss quartz movement is water resistant to 50 metres.
- Reference
- BU10007
- Brand
- Burberry
- Case size
- 40mm
- Lug width
- 20mm
- Case material
- Stainless steel
- Case shape
- Round
- Dial
- Blue
- Crystal
- Sapphire
- Movement
- Quartz
- Functions
- Date, Small seconds
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Silver
- Clasp
- Butterfly clasp
- Retailer
- WATCH & WATCH
Additional specifications
- Origin
- Swiss made
Learn more about Burberry
Thomas Burberry opened a draper's shop in Basingstoke in 1856 and invented gabardine in 1879 — a breathable weatherproof fabric that clothed Antarctic expeditions and British officers in the trenches. The trench coat is his.
The watches are produced under licence and carry the house check on dials and straps, with Swiss quartz and automatic movements in generally restrained cases.
Among licensed fashion watches these are on the quieter end, drawing on the brand's genuine British heritage rather than on ornament.
- 1856
- Thomas Burberry opens his shop in Basingstoke.
- 1879
- Gabardine is invented.
- 1914
- The trench coat is developed for British officers.
Also in 3 collections
This watch appears in Back in Stock (3,229), Stainless Steel Watches (3,088) and Blue Dial Watches (841).
What the specifications mean
Strengths
- 40mm suits most wrists
- Sapphire crystal, which resists scratching
- Sits in the lower half of Burberry's range as we list it
Worth knowing
- 50m suits rain and handwashing, not swimming
Burberry BU10007 The Classic Stainless alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification |  BU10007 | JWG03002 | 1710722 |
|---|---|---|---|
| Price | £169 | £169 | £169 |
| Case size | 40mm | 40mm | 40mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWhat size strap does it take?
20mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Is it a men's or women's watch?
Listed as men's, though at 40mm it sits in the range that suits anyone.
Cheapest place to buy
WATCH & WATCH is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
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