
Tap the image to enlarge

Burberry BU9381 The City Chronograph Mens Watch
Ref. BU9381
Sits in Burberry’s upper tier here — more premium than three quarters of the Burberry watches we list, which start at £149.
Price range £149 to £382 across 41 Burberry watches in stock.A 42mm gunmetal grey ion-plated stainless steel case, 10.5mm thick, keeps proportions compact on the wrist. The textured grey sunray dial carries an engraved check pattern beneath the surface, with stick hour markers and luminous silver-tone hands. Three sub-dials track 60 seconds, 30 minutes, and 12 hours, while a date window sits at four o'clock. A sapphire crystal sits above it all. The matching ion-plated bracelet fastens with a push-button butterfly clasp, and the watch is rated to 50 metres.
- Reference
- BU9381
- Brand
- Burberry
- Case size
- 42mm
- Lug width
- 22mm
- Case material
- Grey PVD
- Case shape
- Round
- Dial
- Grey
- Crystal
- Sapphire
- Movement
- Quartz
- Functions
- Chronograph, Date
- Water resistance
- 50m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Grey
- Clasp
- Butterfly clasp
- Lume
- Luminous
- Retailer
- WATCH & WATCH
Additional specifications
- Origin
- Swiss made
Learn more about Burberry
Thomas Burberry opened a draper's shop in Basingstoke in 1856 and invented gabardine in 1879 — a breathable weatherproof fabric that clothed Antarctic expeditions and British officers in the trenches. The trench coat is his.
The watches are produced under licence and carry the house check on dials and straps, with Swiss quartz and automatic movements in generally restrained cases.
Among licensed fashion watches these are on the quieter end, drawing on the brand's genuine British heritage rather than on ornament.
- 1856
- Thomas Burberry opens his shop in Basingstoke.
- 1879
- Gabardine is invented.
- 1914
- The trench coat is developed for British officers.
Also in 4 collections
This watch appears in Back in Stock (3,472), Stainless Steel Watches (2,890), Chronograph Watches (1,128) and Grey Dial Watches (218).
What the specifications mean
Strengths
- Sapphire crystal, which resists scratching
- Luminous hands and markers for low light
- One of Burberry's more premium watches
Worth knowing
- 50m suits rain and handwashing, not swimming
Burberry BU9381 The City alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | BU9381 | GW1058G8 | 1792280 |
|---|---|---|---|
| Price | £209 | £209 | £199 |
| Case size | 42mm | 42mm | 42mm |
| Water resistance | 50m | 50m | 50m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Stainless steel bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
Showering yes, swimming no. 50m covers splashes and brief immersion, but a swimming stroke generates well above the pressure that figure describes.
Water resistance explainedWill the glass scratch?
Unlikely. Sapphire is second only to diamond in hardness and shrugs off everyday marking.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWhat size strap does it take?
22mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Is it a men's or women's watch?
Listed as men's.
Cheapest place to buy
WATCH & WATCH is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
More Burberry watches like the BU9381 The City
In stock, and close on style and price











