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Olivia Burton 24000248 Geo Gold Tone Bracelet Watch - W28213
Ref. 24000248
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Stepping up in Olivia Burton's range
The Geo collection is Olivia Burton's take on sports-luxe dressing — the idea that a watch can borrow the bold geometry of athletic design while reading as something to wear to dinner. This piece makes that argument through a deep black sunray dial set against polished gold-tone indices, with a hexagon worked into the second hand as the brand's own signature detail. At 34mm the case is the right size to sit neatly without disappearing, and the three-link bracelet — ion-plated rather than simply lacquered — gives it a solidity that carries the look. The sunray finish on the dial shifts with the light in a way flat black does not, which keeps the contrast with the gold indices from feeling static.
- Reference
- 24000248
- Brand
- Olivia Burton
- Case size
- 34mm
- Case material
- Gold PVD
- Case shape
- Round
- Dial
- Black
- Crystal
- Mineral
- Movement
- Quartz
- Water resistance
- 30m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Gold
- Clasp
- Folding clasp
- Lume
- Luminous
- Retailer
- F.Hinds
Learn more about Olivia Burton
Lesa Bennett and Jemma Fennings started Olivia Burton in London in 2012, coming from fashion rather than watchmaking and treating the watch as an accessory to be designed rather than a instrument to be engineered.
That showed in the product: illustrated dials, floral and bee motifs, applied three-dimensional details, mesh and leather straps in soft colours. The bee became the signature, and the brand found a large audience among buyers who wanted something with a point of view at under £200.
Movado Group acquired the company in 2017, placing it alongside Movado, Ebel, Concord and MVMT. Production and distribution run through Movado; the design identity has stayed recognisably its own.
The watches are quartz and the appeal is the artwork, not the movement — which is a fair description of what the brand set out to do in the first place.
- 2012
- Founded in London by Lesa Bennett and Jemma Fennings.
- 2015
- The bee motif becomes the brand signature.
- 2017
- Acquired by Movado Group.
- 2019
- Range expands into jewellery and gifting.
- 2024
- Distribution runs through Movado's international network.
Manufacturer’s guarantee
What the specifications mean
Strengths
- 34mm wears small and slips under any cuff
- Luminous hands and markers for low light
- Sits in the lower half of Olivia Burton's range as we list it
Worth knowing
- 30m means keeping it away from water
Compare alternatives
Watches from other brands at a similar price, style and size, so you can see what else your budget can buy.
| Specification | 24000248 |  TW2Y10300 |  1782681 |
|---|---|---|---|
| Price | £97 | £95 | £100 |
| Case size | 34mm | 34mm | 34mm |
| Water resistance | 30m | 30m | 30m |
| Movement | Quartz | Quartz | Quartz |
| Strap | Stainless steel bracelet | Mesh bracelet | Stainless steel bracelet |
| This watch | Closely matched | Closely matched |
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Will the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Does it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Is it a men's or women's watch?
Listed as women's, though at 34mm it sits in the range that suits anyone.
Cheapest place to buy
F.Hinds is the only UK retailer we track stocking this reference, so there is nothing to compare it against today.
Who are F.Hinds?
F.Hinds has been run by the same family since 1856 and is now in its fifth generation, with more than 115 shops across England and Wales. They are a member of the Responsible Jewellery Council and an Authorised Diamond Dealer.
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