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Sekonda 40519 Gold Tone Chain Bracelet Watch - W32442
Ref. 40519
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Stepping up in Sekonda's range
The Louisa sits at the dressier end of Sekonda's women's range, built around the idea that a watch can read as a bracelet. The chunky oval chain links are the entire proposition: worn on their own they would pass for jewellery, and with the small rectangular case set into them the overall effect stays the same. At 17mm wide the case is genuinely petite, designed to sit within the bracelet rather than dominate it. The sunray dial in champagne gold shifts with the light in the way plain lacquer does not, which keeps a very minimal face — index markers, simple hands — from reading as bare.
- Reference
- 40519
- Brand
- Sekonda
- Collection
- Louisa
- Case thickness
- 7mm
- Lug width
- 14mm
- Case material
- Brass
- Case shape
- Rectangular
- Dial
- Gold
- Crystal
- Mineral
- Movement
- Quartz
- Water resistance
- 30m
- Bracelet / strap
- Stainless steel bracelet
- Strap colour
- Gold
- Lume
- Luminous
- Retailer
- F.Hinds
Learn more about Sekonda
Sekonda was created in 1966, not as a manufacturer but as an export label. The Soviet state watch combine ChasProm needed a name under which to sell its output in the West, and Sekonda became that name — watches built at the First Moscow Watch Factory and the Petrodvorets Watch Factory in Leningrad, arriving in British shops as Sekonda rather than Poljot or Raketa.
That origin explains a curiosity of the vintage market: open a late-1960s Sekonda and you will often find a Poljot movement inside, stamped Made in USSR.
The quartz era changed the arrangement. Cheap, accurate Japanese movements undercut Soviet mechanical production, and after the breakup of the Soviet Union the brand cut its Russian ties entirely, moving manufacturing to Hong Kong in 1993.
What did not change was the position: reliable watches at prices most people do not have to think about. Sekonda had become the leading watch brand in the UK by 1988 and has stayed there, selling over a million watches a year, with Seksy, One and Xpose covering fashion and outdoor styles.
The brand is owned by Time Products, which also owns Accurist and Limit.
- 1966
- Created by ChasProm as an export name for Soviet watches.
- 1988
- Becomes the UK's leading watch brand.
- 1993
- Production moves to Hong Kong after Soviet ties end.
- 2014
- Owner Time Products acquires Accurist.
- 2026
- Sixty years of selling over a million watches a year in Britain.
Also in 4 collections
This watch appears in Back in Stock (4,417), Women's Watches (1,512), Watches Under £100 (593) and Rectangular & Square Watches (410).
Temporarily out of stock
F.Hinds is not currently taking orders for this reference. Last listed as available on 29 September 2026. Stock is checked nightly and this page updates when it returns.
Your new watch
Frequently asked questions, and things you should know about this watch
Can I swim with it?
No. At 30m it will survive rain and handwashing, but not submersion of any kind.
Water resistance explainedWill the glass scratch?
It can, over time. Mineral glass handles daily wear but will pick up fine scratches that sapphire would not.
Sapphire, mineral and acrylic comparedDoes it need a battery?
Yes. It is quartz, so expect a battery change every two to three years at a jeweller.
Quartz, automatic and solar comparedWhat size strap does it take?
14mm. Any strap of that width will fit, and on most modern watches quick-release bars make the swap a two-minute job with no tools.
Is it a men's or women's watch?
Listed as women's.
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