Swatch Loden 1993 Collectable Leather Strap Watch- GK167 - Z4313

Tap the image to enlarge

Swatch Loden 1993 Collectable Leather Strap Watch- GK167 - Z4313

Name: Swatch Loden 1993 Collectable Leather Strap Watch- GK167 - Z4313
Brand: Swatch
SKU: GK167
Price: 80 GBP
Availability: OutOfStock

Ref. GK167

Among our 30 Swatch watchesThis watch£80

Premium

See more premium options

Stepping up in Swatch's range

The Loden takes its name from the dense wool fabric long associated with Alpine workwear and traditional Austrian dress, and the reference runs through the entire object: a dial in dark, earthy green with red graphics, and a strap built from leather topped with genuine loden cloth, its edges finished with structural red stitching that echoes the dial's accents. Released in 1993 as part of the Gent line, it is the kind of piece Swatch produced when the brand was at its most confident — pop culture sensibility applied to material that carried genuine regional meaning. At 34mm in a resin case with a milky translucent finish, it sits very close to the wrist and weighs almost nothing. The three-prong lug layout integrates the 17mm strap cleanly into the case rather than framing it, which gives the watch a cohesion that photographs do not entirely capture. Surviving unused after three decades, the loden cloth strap remains the thing to examine first — loden fabric does not age the way plain leather does, though the leather beneath it warrants the usual caution that comes with any strap that has been in storage since 1993.

Reference: GK167
Brand: Swatch
Collection: Originals
Case size: 34mm
Case thickness: 8.75mm
Lug width: 17mm
Case material: Resin
Case shape: Round
Dial: Green
Crystal: Acrylic
Movement: Quartz
Water resistance: 30m
Bracelet / strap: Leather strap
Strap colour: Green
Clasp: Buckle
Lume: Luminous
Condition: Vintage
Retailer: F.Hinds

Additional specifications

Lug-to-lug: 39.20mm

Learn more about Swatch

Swatch was the Swiss industry's answer to its own near-death. By the early 1980s Japanese quartz had reduced Swiss watch exports catastrophically and employment had collapsed. Nicolas Hayek, brought in as a consultant to advise on liquidating the ASUAG and SSIH conglomerates, recommended the opposite: merge them and attack the low end.

The engineering that made it possible was radical. Ernst Thomke, Elmar Mock, and Jacques Müller designed a watch with fifty-one components instead of the usual ninety-odd, with the movement assembled directly into the injection-moulded case so the watch could not be opened or repaired. It could be made in Switzerland, by robots, for less than the Asian competition.

The first Swatches went on sale in 1983. They were cheap, plastic, colourful, and — critically — sold as fashion rather than as timekeeping. Buyers owned several. Artists including Keith Haring, Kiki Picasso, and later Vivienne Westwood designed editions, and some early models now trade for thousands.

Swatch sold over a hundred million watches within its first decade and financed the rescue of the entire Swiss industry. The Swatch Group that resulted owns Breguet, Blancpain, Omega, Longines, Tissot, Hamilton, and Glashütte Original, and remains the largest watch company in the world.

The MoonSwatch collaboration with Omega in 2022 caused queues around the world.

1983: The first Swatch launches with a 51-component movement.
1985: Keith Haring designs the first artist editions.
1992: Cumulative sales pass 100 million watches.
2022: The MoonSwatch collaboration with Omega sells out globally.

All Swatch watches

Also in 7 collections

This watch appears in the Swatch Originals range (14), Back in Stock (4,361), Watches Under 37mm (1,536), Leather Strap Watches (959), Watches Under £100 (601), Dress Watches (481) and Green Dial Watches (394).

Temporarily out of stock

F.Hinds is not currently taking orders for this reference. Last listed as available on 22 September 2026. Stock is checked nightly and this page updates when it returns.

Out of stock