Collection
Dress Watches
A dress watch is defined by what it leaves out. Thin case, clean dial, no bezel, no date if the designer was strict, and a leather strap. The whole point is that it disappears under a shirt cuff and does not announce itself.
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Thickness matters more than diameter here. Anything past about 10mm starts to catch on a cuff, and the very best dress watches sit under 8mm, which constrains the movement and is why thin automatics cost what they do. Lug-to-lug and case profile do the rest of the work.
The conventions are worth knowing even if you break them. Roman or baton indices over Arabic numerals, a polished case rather than brushed, and a strap that matches your shoes rather than your watch. Longines and Frederique Constant do the classical version properly in the middle of the range, Hamilton and Tissot at the value end, and Czapek and Glashutte Original at the top for anyone who wants the movement to be as considered as the dial.
Dress Watches holds 508 models across 66 brands, from £15 to £99,995. Half cost less than £725, and a quarter less than £149. 200 of 508 are automatic. 137 are stocked by more than one retailer, giving 647 offers in total. Longines lists more references here than any other brand. Prices are checked nightly against the retailers’ own feeds.
Half cost less than £725, and a quarter less than £149.
662 watches

Jaeger-LeCoultre
Reverso Classic Duetto 21mm Stainless Steel
£9,050

Limit
5066 Gold Tone Black PU Strap Watch - W7734
£15

Limit
6493 Black PU Strap Watch - W77250
£25

Limit
6494 Gold Tone Black PU Strap Watch - W77165
£25

Limit
6669G Lilac Strap Watch And Necklace Gift Set - W77266
£25

Limit
50062 Green Dial Black PU Strap Watch - W77255
£20

Limit
50063 Blue Dial Brown PU Strap Watch - W77256
£20

Limit
50064 Gold Tone Black PU Strap Watch - W77257
£20

Limit
50065 Gold Tone Black PU Strap Watch - W77258
£20

Limit
60067G Black Strap Watch And Heart Necklace Gift Set - W77268
£30

Limit
60271 Gold Tone Brown PU Strap Watch - W77259
£20

Limit
60272 Gold Tone Black PU Strap Watch - W77260
£20

Longines
Conquest Heritage 38mm Mens Watch Blue
£2,700

Longines
Conquest Heritage 38mm Mens Watch Brown
£2,700

Longines
Conquest Heritage 38mm Mens Watch Green
£2,700

Longines
Conquest Heritage 38mm Mens Watch Silver
£2,650

Longines
Conquest Heritage Central Power Reserve 38mm Mens Watch Black
£3,500

Longines
Conquest Heritage Central Power Reserve 38mm Mens Watch Blue Alligator
£3,800

Longines
Conquest Heritage Central Power Reserve 38mm Mens Watch Cream
£3,500

Longines
Conquest Heritage Central Power Reserve 38mm Mens Watch Grey
£3,500

Longines
Conquest Heritage Year Of The Snake 40mm Limited Edition Mens Watch
£2,800

Longines
DolceVita 20.5mm X 32mm Ladies Watch Green
£4,650

Longines
DolceVita 20.5mm X 32mm Ladies Watch Grey
£4,650

Longines
DolceVita 20.5mm X 32mm Ladies Watch Silver
£4,650

Longines
DolceVita 20.8mm x 32mm Ladies Watch
£1,350

Longines
DolceVita 20.8mm X 32mm Ladies Watch
£1,550

Longines
DolceVita 20.8x32mm Ladies Watch
£1,400

Longines
DolceVita 23.30 x 37mm Ladies Watch
£5,800

Longines
DolceVita 23mm X 37mm Ladies Watch Grey
£5,900

Longines
DolceVita 23mm X 37mm Ladies Watch Silver
£5,900

Longines
DolceVita 32mm Ladies Watch Silver
£6,450

Longines
Elegant Collection 30mm Ladies Watch Green Strap
£1,200

Longines
Flagship Classic 38.5mm Mens Watch Silver
£2,950

Longines
Flagship Classic Heritage Moonphase 38.5mm Mens Watch Grey
£2,950

Longines
Flagship Elegant 38.5mm Mens Watch Silver
£2,950

Longines
Flagship Heritage Moonphase 38.5mm Mens Watch Brown
£2,950

Longines
Flagship Heritage Moonphase 38.5mm Mens Watch Green
£2,950

Longines
Heritage 38.5mm Mens Watch
£2,150

Longines
Heritage Flagship 38.5mm Automatic Mens Watch
£1,700

Longines
La Grande Classique 29mm Ladies Watch Black
£3,450

Longines
La Grande Classique 29mm Ladies Watch Green
£3,400

Longines
La Grande Classique 29mm Ladies Watch Orange
£3,450

Longines
La Grande Classique 29mm Ladies Watch Red
£3,400

Longines
La Grande Classique Blue Dial 39mm Ladies Watch
£3,450

Longines
Legend Diver 39mm Mens Watch Black Leather
£3,050

Longines
Master 40mm Mens Watch
£2,100

Longines
Master Collection
£2,850

Longines
Master Collection 34mm Ladies Watch
£2,400

Longines
Master Collection 34mm Ladies Watch L23574872
£2,400

Longines
Master Collection 38.5mm Mens Watch Grey
£2,350

Longines
Master Collection 38.5mm Mens Watch Pink
£2,350

Longines
Master Collection 39mm Mens Watch Light Blue Dial
£2,250

Longines
Master Collection 40mm Automatic Rose Gold Mens Watch
£14,200

Longines
Master Collection 40mm Mens Watch Silver
£14,200

Longines
Master Collection Limited Edition 190th Anniversary Edition 40mm Mens Watch
£11,100

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Blue
£3,450

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Green Strap
£1,500

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Pink
£3,450

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Red Strap
£1,500

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Silver Black Alligator
£1,500
