Collection
Watches Under 37mm
For most of watchmaking's history a 36mm watch was a large one. The inflation to 42mm and beyond happened in the 2000s and has been steadily reversing since, which is why this section spans everyday Seiko through to Chopard. These are the proportions the great designs were drawn to.
Read more about Watches Under 37mmShow less
Case diameter is the number everyone quotes and the least useful one. Lug-to-lug distance decides whether a watch sits on your wrist or overhangs it, and a 36mm case with long straight lugs can wear larger than a 38mm with curved ones. If 40mm watches have sat awkwardly for you, lug span is usually the reason rather than diameter.
What a smaller case gives you is a watch that slides under a cuff and sits comfortably all day. Longines, Tissot, Hamilton and Oris are the names here that treat smaller proportions as a design brief in their own right.
Watches Under 37mm holds 1538 models across 77 brands, from £15 to £99,950. Half cost less than £229, and a quarter less than £139. 296 of 1538 are automatic. 515 are stocked by more than one retailer, giving 2133 offers in total. Longines lists more references here than any other brand. Prices are checked nightly against the retailers’ own feeds.
Half cost less than £229, and a quarter less than £139.
2104 watches

Longines
Elegant Collection 30mm Ladies Watch White Stainless Steel
£1,200

Longines
Flagship 36mm Stainless Steel
£750

Longines
Flagship Classic 26mm Diamond Dot Automatic Ladies Watch
£2,000

Longines
Flagship Classic 26mm Ladies Watch
£1,850

Longines
Flagship Classic 26mm Ladies Watch
£1,450

Longines
Flagship Classic 30mm Ladies Watch White
£1,550

Longines
Flagship Classic 30mm Ladies Watch White
£1,900

Longines
Flagship Classic 30mm Ladies Watch White Mother Of Pearl
£1,800

Longines
Flagship Classic 30mm Ladies Watch White Stainless Steel
£1,400

Longines
HydroConquest 32mm Ladies Watch Blue
£1,450

Longines
HydroConquest 32mm Ladies Watch Mother Of Pearl Exclusive to The Watches Of Switzerland Group
£1,900

Longines
HydroConquest 32mm Ladies Watch Mother Of Pearl Rose Exclusive to The Watches Of Switzerland Group
£1,900

Longines
HydroConquest 32mm Ladies Watch Mother Of Pearl Silver Exclusive to The Watches Of Switzerland Group
£1,700

Longines
La Grande Classique 24mm Diamond Dot Quartz Ladies Watch
£1,450

Longines
La Grande Classique 24mm Diamond Dot Quartz Ladies Watch
£1,650

Longines
La Grande Classique 24mm Ladies Watch
£3,650

Longines
La Grande Classique 24mm Ladies Watch Rose
£1,600

Longines
La Grande Classique 24mm MOP Dial Stainless Steel/PVD Ladies Watch
£1,650

Longines
La Grande Classique 24mm Stainless Steel/PVD Ladies Watch
£1,300

Longines
La Grande Classique 29mm Ladies Watch
£1,300

Longines
La Grande Classique 29mm Ladies Watch
£1,350

Longines
La Grande Classique 29mm Ladies Watch
£1,700

Longines
La Grande Classique 29mm Ladies Watch Black
£3,450

Longines
La Grande Classique 29mm Ladies Watch Green
£3,400

Longines
La Grande Classique 29mm Ladies Watch Orange
£3,450

Longines
La Grande Classique 29mm Ladies Watch Red
£3,400

Longines
La Grande Classique Blue Dial 24mm Ladies Watch
£1,350

Longines
La Grande Classique De Longines 24mm Ladies Watch Gold
£1,600

Longines
La Grande Classique De Longines 24mm Ladies Watch Silver
£1,350

Longines
La Grande Classique De Longines 29mm Ladies Watch Gold
£1,650

Longines
La Grande Classique Longines 24mm Quartz Ladies Watch
£1,050

Longines
Legend Diver 36mm Mens Watch Beige
£2,350

Longines
Master Collection
£2,850

Longines
Master Collection 25.5mm Automatic Ladies Watch
£1,800

Longines
Master Collection 25.5mm Stainless Steel/Gold 18K Automatic Ladies Watch
£2,950

Longines
Master Collection 29mm Stainless Steel and Rose Gold
£2,350

Longines
Master Collection 30mm Ladies Watch Frosted Blue Dial
£2,400

Longines
Master Collection 30mm Ladies Watch Stainless Steel and 18ct Rose Gold
£3,650

Longines
Master Collection 30mm Ladies Watch Stainless Steel and 18ct Yellow Gold
£3,650

Longines
Master Collection 34mm Automatic Ladies Watch Stainless Steel
£1,595

Longines
Master Collection 34mm Ladies Watch
£2,400

Longines
Master Collection 34mm Ladies Watch
£2,400

Longines
Master Collection 34mm Ladies Watch Blue
£2,350

Longines
Master Collection 34mm Ladies Watch L23574076
£2,350

Longines
Master Collection 34mm Ladies Watch L23574872
£2,400

Longines
Master Collection 34mm Ladies Watch Silver
£2,200

Longines
Master Collection 34mm Ladies Watch Silver
£2,200

Longines
Master Collection 34mm Ladies Watch Silver
£2,200

Longines
Master Collection 35mm Automatic Mens Watch
£1,763

Longines
Master Collection Automatic 30mm Ladies Watch
£2,050

Longines
Master Collection Automatic 30mm Ladies Watch Mother of Pearl
£2,450

Longines
Master Collection Ladies 25.5mm Automatic Ladies Watch
£2,900

Longines
Master Collection Moophase 34mm Ladies Watch Mother Of Pearl
£4,000

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Black Strap
£1,500

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Blue
£3,450

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Green Strap
£1,500

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Mother Of Pearl
£2,350

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Pink
£3,450

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Red Strap
£1,500

Longines
Mini DolceVita 21.5mm X 29mm Ladies Watch Silver
£22,850
