Collection
Watches Under 37mm
For most of watchmaking's history a 36mm watch was a large one. The inflation to 42mm and beyond happened in the 2000s and has been steadily reversing since, which is why this section spans everyday Seiko through to Chopard. These are the proportions the great designs were drawn to.
Read more about Watches Under 37mmShow less
Case diameter is the number everyone quotes and the least useful one. Lug-to-lug distance decides whether a watch sits on your wrist or overhangs it, and a 36mm case with long straight lugs can wear larger than a 38mm with curved ones. If 40mm watches have sat awkwardly for you, lug span is usually the reason rather than diameter.
What a smaller case gives you is a watch that slides under a cuff and sits comfortably all day. Longines, Tissot, Hamilton and Oris are the names here that treat smaller proportions as a design brief in their own right.
Watches Under 37mm holds 1860 models across 77 brands, from £15 to £125,000. Half cost less than £179, and a quarter less than £124. 291 of 1860 are automatic. 570 are stocked by more than one retailer, giving 2528 offers in total. Longines lists more references here than any other brand. Prices are checked nightly against the retailers’ own feeds.
Half cost less than £179, and a quarter less than £124.
2092 watches

Fossil
FS6076 Carraway Blue Leather Strap Watch - W10372
£139

Fossil
FS6078 Carraway Black Leather Strap Watch - W10371
£169

Fossil
FS6170 Carraway Blue Leather Strap Watch - W10492
£189

Fossil
FS6211 Harlow Bracelet Watch - W10506
£169

Fossil
FS6215 Harlow Black Leather Strap Watch - W10505
£149

Fossil
Harlow Three-Hand Gold-Tone Stainless Steel Black Dial Ladies Watch
£169

Fossil
Harlow Three-Hand Gold-Tone Stainless Steel Ladies Watch
£115

Fossil
Harlow Three-Hand Medium Brown Leather Ladies Watch
£99

Fossil
Harlow Three-Hand Stainless Steel Ladies Watch
£115

Fossil
Harlow Three-Hand Two-Tone Stainless Steel Ladies Watch
£169

Fossil
ME3272 Carraway Automatic Brown Leather Strap Watch - W10456
£239

Fossil
Raquel Three-Hand Date Gold-Tone Black Dial Ladies Watch
£169

Fossil
Raquel Three-Hand Date Gold-Tone Mother of Pearl Ladies Watch
£199

Fossil
Raquel Three-Hand Date Gold-Tone Stainless Steel Ladies Watch
£199

Fossil
Raquel Three-Hand Date Medium Brown Leather Ladies Watch
£179

Fossil
Raquel Three-Hand Date Medium Brown Leather Ladies Watch
£119

Fossil
Raquel Three-Hand Date Stainless Steel Ladies Watch
£169

Fossil
Raquel Two-Hand Stainless Steel Watch Ring
£129

Fossil
Scarlette Mini Three-Hand Date Two-Tone Stainless Steel Ladies Watch
£159

Fossil
Scarlette Three-Hand Date Two-Tone Green Dial Ladies Watch
£149

Fossil
Two-Hand Gold-Tone Stainless Steel Watch Ring
£129

Frederique Constant
Classic Carree 23mm Ladies Watch
£850

Frederique Constant
Classics Art Deco Carree 28mm Ladies Watch
£1,150

Frederique Constant
Classics Carree 30mm X 21mm Ladies Watch
£1,295

Frederique Constant
Classics Manchette 26mm X 20mm Ladies Watch Black
£1,595

Frederique Constant
Classics Manchette 26mm X 20mm Ladies Watch White
£1,195

Frederique Constant
Highlife 31mm Ladies Watch
£1,195

Frederique Constant
Slimline 28mm Ladies Watch
£520

Frederique Constant
Slimline 30mm Ladies Watch
£1,195

Frederique Constant
Slimline 30mm Ladies Watch Mother Of Pearl
£995

Garmin
Lily 2 Classic 35mm Ladies Smart Watch
£299

Garmin
Lily 2 Classic 35mm Ladies Smart Watch Tan
£299

Garmin
vívosmart 5 010-02645-10 Black Fitness Tracker - W47389
£130

Girard-Perregaux
1966 Infinity Edition 30mm Ladies Watch
£11,700

Girard-Perregaux
1966 Silver 36mm Ladies Watch
£16,200

Girard-Perregaux
Cat's Eye Celestial 35mm Ladies Watch
£33,500

Girard-Perregaux
Cat's Eye Plum Blossom 35mm Ladies Watch
£29,400

Girard-Perregaux
Cat's Eye Small Seconds 35mm Ladies Watch
£14,100

Girard-Perregaux
Cat's Eye Small Seconds 35mm Ladies Watch
£29,400

Glashütte Original
Lady Serenade Watch
£8,700

Glashütte Original
Serenade Luna 32.5mm Ladies Watch Blue
£10,300

Glashütte Original
Serenade Luna 32.5mm Ladies Watch Blue
£9,300

Glashütte Original
Serenade Luna 32.5mm Ladies Watch Green
£22,000

Glashütte Original
Serenade Luna 32.5mm Ladies Watch Mother Of Pearl
£9,800

Glashütte Original
Serenade Luna 32.5mm Ladies Watch Mother Of Pearl
£10,800

Grand Seiko
Heritage 36.5mm Unisex Watch Purple
£5,100

Grand Seiko
Heritage Collection 'Cherry Blossom' Mechanical 62GS 30mm Ladies Watch Grey
£5,900

Grand Seiko
Heritage Collection Mount Iwate Autumn Dusk European Limited Edition 36.5mm Stainless Steel
£3,750

Grand Seiko
Heritage Collection SBGW297G
£3,825

Grand Seiko
Heritage Collection SBGW299G
£3,825

Grand Seiko
Heritage Elegance 62GS 26mm Ladies Watch Blue
£3,600

Grand Seiko
Heritage Elegance 62GS 26mm Ladies Watch Pink
£3,600

Gucci
25H watch, 30mm
£1,310

Gucci
25H watch, 30mm
£1,590

Gucci
25H watch, 34mm
£1,460

Gucci
G-Flat watch, 30mm
£799

Gucci
G-Flat watch, 36mm
£2,290

Gucci
G-Flat watch, 36mm
£2,130

Gucci
G-Flat watch, 36mm
£2,130

Gucci
G-Frame watch, 14mm
£1,140
