Collection
Watches Under 37mm
For most of watchmaking's history a 36mm watch was a large one. The inflation to 42mm and beyond happened in the 2000s and has been steadily reversing since, which is why this section spans everyday Seiko through to Chopard. These are the proportions the great designs were drawn to.
Read more about Watches Under 37mmShow less
Case diameter is the number everyone quotes and the least useful one. Lug-to-lug distance decides whether a watch sits on your wrist or overhangs it, and a 36mm case with long straight lugs can wear larger than a 38mm with curved ones. If 40mm watches have sat awkwardly for you, lug span is usually the reason rather than diameter.
What a smaller case gives you is a watch that slides under a cuff and sits comfortably all day. Longines, Tissot, Hamilton and Oris are the names here that treat smaller proportions as a design brief in their own right.
Watches Under 37mm holds 1538 models across 77 brands, from £15 to £99,950. Half cost less than £229, and a quarter less than £139. 296 of 1538 are automatic. 515 are stocked by more than one retailer, giving 2133 offers in total. Longines lists more references here than any other brand. Prices are checked nightly against the retailers’ own feeds.
Half cost less than £229, and a quarter less than £139.
2104 watches

Michel Herbelin
16922BP15 Newport Slim Gold Tone Bracelet Watch - W03108
£330

Michel Herbelin
17430B28 Galet Bracelet Watch - W03112
£225

Michel Herbelin
17436B49 Octagone Bracelet Watch - W03114
£225

Michel Herbelin
17436BP19 Octogone Gold Tone Bracelet Watch - W03115
£270

Michel Herbelin
17438AP08B Mini Tonneau Bracelet Watch - W03116
£215

Michel Herbelin
17446AP19 Octagone Black Leather Strap Watch - W03117
£200

Michel Herbelin
17446BPR19 Octogone Rose Tone Bracelet Watch - W03119
£293

Michel Herbelin
18397AP08B Equinoxe Mesh Bracelet Watch - W03125
£175

Michele
Deco Diamond Stainless Steel Ladies Watch
£1,699

Michele
Deco Madison Mid 18K Gold-Plated Diamond Dial Watch
£2,299

Michele
Deco Madison Mid Stainless Steel Ladies Watch
£1,599

Michele
Deco Madison Mid Two-Tone 18K Gold-Plated Diamond Dial Ladies Watch
£1,899

Michele
Deco Madison Mini Diamond Stainless Steel Ladies Watch
£2,099

Michele
Deco Madison Mini Diamond Two-Tone 18K Gold-Plated Watch
£2,399

Michele
Deco Madison Stainless Steel Diamond Dial Ladies Watch
£1,699

Michele
Deco Madison Two-Tone 18K Gold-Plated Diamond Dial Ladies Watch
£1,999

Michele
Deco Mid Stainless Diamond Dial Ladies Watch
£2,899

Michele
Deco Mid Stainless Diamond Dial Watch
£1,599

Michele
Deco Mid Two-Tone 18K Gold-Plated Diamond Dial Watch
£1,899

Michele
Deco Park 18K Gold-Plated Watch
£1,899

Michele
Deco Park Stainless Steel Ladies Watch
£1,099

Michele
Deco Park Two-Tone 18K Gold-Plated Watch
£1,499

Michele
Deco Two Tone 18K Gold-Plated Diamond Dial Ladies Watch
£1,999

Michele
Meggie 18K Gold-Plated Diamond Dial Watch
£2,299

Michele
Meggie Stainless Steel Diamond Dial Watch
£1,599

Michele
Meggie Two-Tone 18K Gold-Plated Diamond Dial Watch
£1,899

Michele
Meggie Two-Tone 18K Gold-Plated Diamond Watch
£2,899

Montblanc
Star Legacy Small Second 32mm Ladies Watch
£2,575

Nivada Grenchen
Antarctic 35mm Mens Watch White
£830

Nivada Grenchen
Antarctic Spider 35mm Mens Watch Silver
£860

Nivada Grenchen
Datomaster 36mm Limited Edition Mens Watch White
£485

Nomos Glashütte
Ahoi Neomatik Atlantic 36mm Unisex Watch
£3,560

Nomos Glashütte
Club Sport Neomatik 34mm Watch Purple
£3,020

Nomos Glashütte
Ludwig Noir 33mm Watch
£1,940

Nomos Glashütte
Metro 33 All Silver Ladies Watch
£1,940

Nomos Glashütte
Orion 33 Rose
£2,100

Nomos Glashütte
Orion Neomatik Dore 36.4mm Watch
£3,380

Nomos Glashütte
Tangente 33 Duo
£1,480

Nomos Glashütte
Tetra Basalt 29.5mm Watch
£2,300

Nomos Glashütte
Tetra Duo 27mm Watch
£1,660

Olivia Burton
24000013 Townhouse Bracelet Watch - W28227
£139

Olivia Burton
24000015 Townhouse Rose Tone Mesh Bracelet Watch - W28192
£104

Olivia Burton
24000021 Signature Ultra Slim Bee Mesh Bracelet Watch - W28119
£75

Olivia Burton
24000083 Grosvenor Bracelet Watch - W2896
£129

Olivia Burton
24000084 Grosvenor Bracelet Watch - W2897
£149

Olivia Burton
24000106 Mini Hexa Bracelet Watch - W28103
£89

Olivia Burton
24000125 Grosvenor Two Tone Bracelet Watch - W28145
£149

Olivia Burton
24000145 Signature Leather Strap Watch - W28130
£55

Olivia Burton
24000150 Sports Luxe Bracelet Watch - W28132
£109

Olivia Burton
24000152 Sports Luxe Two Tone Multi Function Bracelet Watch - W28175
£100

Olivia Burton
24000169 Classic Gold Tone Bracelet Watch - W28106
£99

Olivia Burton
24000195 Grove Gold Plated Bracelet Watch - W28134
£195

Olivia Burton
24000196 Grove Rose Tone Bracelet Watch - W28195
£111

Olivia Burton
24000203 Lustre Honeycomb Bracelet Watch - W28139
£109

Olivia Burton
24000208 Lea Pink Dial Bracelet Watch - W28135
£100

Olivia Burton
24000212 Wonderlust Mesh Bracelet - W28141
£109

Olivia Burton
24000213 Wonderlust Mesh Bracelet Watch - W28142
£125

Olivia Burton
24000214 Wonderlust Mesh Bracelet Watch - W28143
£149

Olivia Burton
24000217 Lucky Bee Mesh Bracelet Watch - W28197
£104

Olivia Burton
24000248 Geo Gold Tone Bracelet Watch - W28213
£97
