Collection
Watches Under 37mm
For most of watchmaking's history a 36mm watch was a large one. The inflation to 42mm and beyond happened in the 2000s and has been steadily reversing since, which is why this section spans everyday Seiko through to Chopard. These are the proportions the great designs were drawn to.
Read more about Watches Under 37mmShow less
Case diameter is the number everyone quotes and the least useful one. Lug-to-lug distance decides whether a watch sits on your wrist or overhangs it, and a 36mm case with long straight lugs can wear larger than a 38mm with curved ones. If 40mm watches have sat awkwardly for you, lug span is usually the reason rather than diameter.
What a smaller case gives you is a watch that slides under a cuff and sits comfortably all day. Longines, Tissot, Hamilton and Oris are the names here that treat smaller proportions as a design brief in their own right.
Watches Under 37mm holds 1538 models across 77 brands, from £15 to £99,950. Half cost less than £229, and a quarter less than £139. 296 of 1538 are automatic. 515 are stocked by more than one retailer, giving 2133 offers in total. Longines lists more references here than any other brand. Prices are checked nightly against the retailers’ own feeds.
Half cost less than £229, and a quarter less than £139.
2104 watches

Guess
W0989L1 Chelsea Analog Quartz Women's Watch
£129

Guess
W1209L1 Chelsea Analog Quartz Women's Watch
£129

Hamilton
American Classic Boulton Quartz 27mm x 31.6mm
£690

Hamilton
Jazzmaster Quartz 32mm Ladies Watch Blue
£390

Hamilton
Jazzmaster Quartz 32mm Ladies Watch Pink
£390

Hamilton
Jazzmaster Quartz 32mm Ladies Watch Silver
£390

Hamilton
Khaki Field Mechanical USA 250th Anniversary Special Edition 36mm Mens Watch
£595

Hublot
Big Bang One Click King Gold Pave 33mm Automatic Ladies Watch
£21,150

Hublot
Big Bang One Click Steel Pavé 33mm Automatic Ladies Watch
£13,425

Hublot
Classic Fusion Titanium 33mm
£5,300

Hublot
Classic Fusion Titanium 33mm Watch Black
£5,300

Hublot
Classic Fusion Titanium Blue 33mm Ladies Watch
£6,075

Hublot
Spirit Of Big Bang Steel Diamonds 32mm Ladies Watch
£10,575

Hugo Boss
1530481 Steeze Gold Tone Rectangular Case Black Leather Strap Watch - W45469
£139

Hugo Boss
1530482 Steeze Stainless Steel Rectangular Case Yellow Dial Bracelet Watch - W45470
£139

Hugo Boss
1540085 Cherish Rose Gold Plated Mesh Bracelet Watch - W45279
£129

Hugo Boss
1540174 Grail For Her Bracelet Watch - W45436
£99

Hugo Boss
1540176 Grail For Her Blue IP Bracelet Watch - W45437
£125

Hugo Boss
1540178 Cosy Bracelet Watch - W45450
£139

Hugo Boss
1540179 Cosy Gold Tone Bracelet Watch - W45452
£179

Hugo Boss
1540183 Hazel Mesh Bracelet Watch - W45462
£139

Hugo Boss
1540187 Glossy Stainless Steel Rainbow Markers Mesh Bracelet Watch - W45476
£99

Hugo Boss
Candor Ladies Watch 32mm Silver
£229

Hugo Boss
Double B 23mm Ladies Watch Gold
£249

Hugo Boss
Essena Quartz 32mm Ladies Watch Black
£229

Hugo Boss
Essena Quartz 32mm Ladies Watch Silver
£229

Hugo Boss
Fiora 29mm Stainless Steel Ladies Watch
£199

Hugo Boss
Fiora 29mm Yellow Gold Tone Ladies Watch
£249

Hugo Boss
Graceful 32mm Ladies Watch Green
£229

Hugo Boss
Graceful 36mm Ladies Watch Pink Mother Of Pearl
£179

Hugo Boss
Graceful Mina 25mm Stainless Steel and Rose Gold Tone Ladies Watch
£229

Hugo Boss
Graceful Mina 25mm Yellow Gold Tone Ladies Watch
£229

Hugo Boss
Graceful Mother of Peal 32mm Ladies Watch
£229

Hugo Boss
Graceful Precious 32mm Stainless Steel and Yellow Gold Tone Ladies Watch
£229

Hugo Boss
Lucy 22mm X 24.5mm Ladies Watch
£179

Hugo Boss
Lucy Precious 18.5mm Ladies Watch Silver
£229

Hugo Boss
Lucy Precious Quartz 18.5mm Ladies Watch
£199

Hugo Boss
Mae Petite 22mm Gold Dial Ladies Watch
£249

Hugo Boss
Mae Petite 22mm Silver Dial Ladies Watch
£229

Hugo Boss
Mae Petite Ladies Watch Green
£229

Hugo Boss
Sage 30mm Stainless Steel Ladies Watch
£199

Hugo Boss
Sage Aqua 30mm Stainless Steel and Yellow Gold Tone Ladies Watch
£229

Hugo Boss
Sage Bicolour 32mm Ladies Watch
£179

Hugo Boss
Sage Green 32mm Ladies Watch
£199

Hugo Boss
Sage Silver 32mm Ladies Watch
£149

Hugo Boss
Steer 36mm Ladies Watch
£199

Hugo Boss
Violet 21mm Black Dial Ladies Watch
£249

Hugo Boss
Violet Stainless Steel 21mm Silver Ladies Watch
£199

Jacques du Manoir
JWL04401 Emily Bracelet Watch - W30100
£159

Jacques du Manoir
JWL04403 Emily Two Tone Bracelet Watch - W30101
£169

Jacques du Manoir
JWL05001 Inspiration Active Bracelet Watch - W3096
£150

Jacques du Manoir
JWL05004 Inspiration Active Bracelet Watch - W3097
£159

Jacques du Manoir
JWL05105 Inspiration Two Tone Bracelet Watch - W3094
£169

Jacques du Manoir
NRO.20 Inspiration Bracelet Watch - W3051
£169

Jacques du Manoir
NROP.08 Inspiration Bracelet Watch - W3054
£169

Jaeger-LeCoultre
Duoface Small Seconds 28.3mm Stainless Steel
£10,550

Jaeger-LeCoultre
Rendez-Vous Night & Day 34mm Automatic Ladies Watch
£11,700

Jaeger-LeCoultre
Reverso Classic Duetto 21mm Stainless Steel
£9,050

Jean Pierre
G300P Gold Plated Half Hunter Moon Phase Pocket Watch And Chain - W2386
£165

Jean Pierre
L603C Pendant Watch And Chain - W7587
£99
